Content? Creative? Context? The Battle for Consumer Engagement | What's New in Publishing | Digital Publishing News
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from What's New in Publishing | Digital Publishing News1 year ago
The World Media Group hosted a lively LinkedIn Live debate recently about whether Content, Creative or Context is the winning factor in delivering a successful content marketing campaign.The Wall Street Journal | Barron's Group's Chris Woodall chaired the panel featuring Emma Harrison from The New York Times; Shula Sinclair from M/Six; and Sam Adams from BBC Studios.
Read at What's New in Publishing | Digital Publishing News
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