In 2023, 92% of marketers reported that video had given them a good return on investment (ROI)-the highest number since 2016.
Social videos are among the most shareable content types, with 51% of users sharing videos compared to 26% for social media posts.
AI tools are becoming essential for video marketers as they navigate the complexities of producing engaging content across various platforms.
Prioritizing video content in marketing strategies is essential for improving lead generation and increasing mobile traffic.
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