Finding your niche is crucial for building an engaged audience and appealing to brands as a creator. When brands search for creators to work with, they look in their niche.
Choosing a niche you're passionate about is essential; it not only helps in gaining a dedicated audience but also attracts brands looking for specific content creators.
One of the best tips I could give is to post the content sitting in your drafts. Consistency is key for growing your audience, even if not daily.
Large brands prioritize working with college students because we are the key demographic for Gen Z. Understanding this can open doors for collaboration.
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