Snapchat's My Selfie feature automatically enrolls users for their data to be used in marketing materials, with crucial details easily overlooked during setup.
The feature's intent is disclosed late in the setup process, which can lead to users unintentionally agreeing to share their likeness for advertising purposes.
Snapchat explains that by agreeing to the My Selfie Terms, users grant Snap and their friends permission to utilize their likeness across the app.
Users can manage their My Selfie settings through a simple process within the app, ensuring their data is not used in ads if they choose to opt out.
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