Small creators deliver 10x ROI, but they remain hard to scale-can AI change that?
Briefly

As brands increase their influencer marketing budgets significantly in 2025, there is a compelling need for scalable and effective approaches to creator marketing. The advent of AI technologies plays a critical role in this evolution, exemplified by new platforms that facilitate rapid co-advertising opportunities with millions of social media users. Interestingly, a significant number of Gen Z individuals aspire to become influencers, raising critical questions about future promotional strategies and highlighting the importance of leveraging both authentic human connections and AI’s capabilities.
With at least 50% of brands increasing influencer budgets in 2025, the need for a seamless, scalable approach to creator marketing has never been more pressing.
It is the first platform to help brands co-advertise with over 5B social media users in seconds, enabling faster and more effective brand-creator collaborations through AI.
Leveraging human deep connections and AI's creativity is essential as the influencer marketing landscape evolves.
Read at Marketing Dive
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