Adobe launched a palette of products and innovations for Experience Cloud, Experience Manager and more at its event, but the key advance is generative AI, centered on Adobe Firefly, a new visual tool for creative teams.Adobe held a full-court press event in Las Vegas at its annual Summit.In a hall the length of two football fields with five massive video screens ranging lengthwise across the space, the company's event featured a panoply of digital images, all created with its new generative artificial intelligence tool, Firefly ( Figure A).
Figure AAt the event, Adobe executives, including CEO Shantanu Narayen, laid out the company's vision and range of ambitions for product innovations.
Figure AAt the event, Adobe executives, including CEO Shantanu Narayen, laid out the company's vision and range of ambitions for product innovations.
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