#zero-click-searches

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fromwww.cnbc.com
2 weeks ago

Op-ed: High-value AI conversations will lead to a new, richer era for Google and the open web

Many believe generative artificial intelligence engines and large language models are a problem for the open web, publishers and even advertisers. Some think they are a problem for Google because they'll have less search traffic to monetize, replaced by Gemini LLM conversations. Both of these notions are wrong. In just a single year since launch, Gen AI search and LLMs have changed the face of the open web.
Digital life
fromstupidDOPE | Est. 2008
2 months ago

Ultimate Guide to AI Answer Search Engine Optimization for All Business Sizes | stupidDOPE | Est. 2008

AI is transforming search engine optimization, requiring businesses to adapt quickly.
Companies must focus on optimizing content for AI answer boxes to remain competitive.
Marketing tech
fromDigiday
3 months ago

Media Briefing: Reliant on search, haunted by AI: publishers at a crossroads

Publishers face declining search referral traffic due to the rise of AI-driven search experiences, necessitating proactive planning for a 'zero-click' future.
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