#web-analytics

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Marketing tech
fromMarTech
2 days ago

Underutilized data sources: Unlocking what marketers already have | MarTech

Marketers must use existing data more intelligently, collaboratively, and with better governance and hygiene to unlock overlooked insights despite channel silos and attribution noise.
from9to5Google
1 month ago

Google says AI not causing traffic declines & that it cares more about web's health than competition

"...total organic click volume from Google Search to websites has been relatively stable year-over-year."
Digital life
fromMedium
4 months ago

Day 6-Sessionization of Web Logs using Time Difference | Apache Spark Interview Problem.

To accurately assign session IDs based on user activity, we need to understand the time difference between consecutive actions. If the difference exceeds 30 minutes, a new session starts.
Data science
fromRaymondcamden
4 months ago

Links For You (5/3/25)

Last week I started off with a post from Todd Sharp so why not do it again? Todd wrote up his experience using Momento Topics API and Nixie Tubes.
Marketing tech
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