fromFast Company
5 days agoIt turns out that Kia's new logo wasn't brand suicide after all
Kia America announced a 7% sales increase in 2025 after selling a record 852,155 units in the U.S. last year. It's the third consecutive annual sales record for the South Korean automaker's U.S. division, and the feat was driven by strong sales growth for vehicles like its K4 sedan and its Sportage and Telluride SUVs. Kia's U.S. market share has never been greater.
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