Ad of the Day: Uber Eats' forgetful Super Bowl ad features Jennifer Anniston & Beckhams
The full Uber Eats Super Bowl ad has been released, following the success of the teaser featuring David and Victoria Beckham.
The ad revolves around the theme of forgetfulness, with various celebrities struggling to remember things.
The story behind Uber Eats' unforgettable Super Bowl spot
The initial brief for the Uber Eats Super Bowl ad was to remind people that they can get anything delivered with the app, not just take out.
The creative team decided to create a humorous and authentic ad that showcased real-life scenarios where Uber Eats could be useful, rather than relying on hyperbole or exaggeration.
Uber Eats replaces controversial portion of Super Bowl ad after backlash
Uber Eats removed a part of its Super Bowl ad after facing backlash over a scene that mocked people with peanut allergies.
The ad originally featured a man eating peanut butter and making light of the fact that it contains peanuts, which can trigger life-threatening allergic reactions.
Ad of the Day: Uber Eats' forgetful Super Bowl ad features Jennifer Anniston & Beckhams
The full Uber Eats Super Bowl ad has been released, following the success of the teaser featuring David and Victoria Beckham.
The ad revolves around the theme of forgetfulness, with various celebrities struggling to remember things.
The story behind Uber Eats' unforgettable Super Bowl spot
The initial brief for the Uber Eats Super Bowl ad was to remind people that they can get anything delivered with the app, not just take out.
The creative team decided to create a humorous and authentic ad that showcased real-life scenarios where Uber Eats could be useful, rather than relying on hyperbole or exaggeration.
Uber Eats replaces controversial portion of Super Bowl ad after backlash
Uber Eats removed a part of its Super Bowl ad after facing backlash over a scene that mocked people with peanut allergies.
The ad originally featured a man eating peanut butter and making light of the fact that it contains peanuts, which can trigger life-threatening allergic reactions.