The Rising Commercial Value of Female Footballers, and the Continuing DisparitiesWomen's football visibility and commercial value have surged but pay disparities with men's football remain significant.
Beehiiv Launches Direct Sponsorships to Help Newsletter Creators Monetize - Lindsey GambleBeehiiv's Direct Sponsorships simplify ad management for newsletter creators, boosting monetization efforts.
Eddie Jordan was one of F1's biggest characters, we're all going to miss him | Johnny HerbertEddie Jordan's support in Formula 3 was pivotal for my career success and journey to Formula One.
London's Role in the Global Horse Racing IndustryLondon plays a critical role in the global horse racing industry through its events, financial backing, and accessible betting options.
Qinwen Zheng stars in new Nike ad for sports bras on InstagramQinwen Zheng's rise in tennis has led to major brand partnerships, with Nike featuring her prominently in its campaigns.
Orioles control of the Nats' TV rights through MASN will end at the end of the 2025 season; Forbes reports Nats will also sell lucrative sponsorships | TalkNats.comThe Washington Nationals will regain control over their local TV rights after 2025, ending the long-standing MASN situation.
You Can't Name the 10 Highest-Paid Players in the MLBProfessional baseball stars' contracts are increasing significantly due to rising revenues from sponsors and television contracts.
Orioles control of the Nats' TV rights through MASN will end at the end of the 2025 season; Forbes reports Nats will also sell lucrative sponsorships | TalkNats.comThe Washington Nationals will regain control over their local TV rights after 2025, ending the long-standing MASN situation.
You Can't Name the 10 Highest-Paid Players in the MLBProfessional baseball stars' contracts are increasing significantly due to rising revenues from sponsors and television contracts.
Manchester United owners are investing money in Tottenham: the strange agreement that you may not be aware ofManchester United's minority owner INEOS is looking to end its sponsorship collaboration with Tottenham amid the team's struggles this season.
Premier League sponsorship rules 'void' says tribunalThe Premier League's rules on sponsorship deals from 2021 to 2024 are deemed void and unenforceable by a tribunal.
Manchester United owners are investing money in Tottenham: the strange agreement that you may not be aware ofManchester United's minority owner INEOS is looking to end its sponsorship collaboration with Tottenham amid the team's struggles this season.
Premier League sponsorship rules 'void' says tribunalThe Premier League's rules on sponsorship deals from 2021 to 2024 are deemed void and unenforceable by a tribunal.
10 Profitable Types Of Blogs To Start Making Money In 2025 [Plus Examples]Bloggers now focus more on private advertising and affiliate marketing rather than traditional ad networks for monetization.
5 Biggest Losers From TikTok Ban in Hooping World: Angel Reese, Paige Bueckers & MoreThe TikTok ban could severely impact women athletes' income and visibility, especially those who have built brands on the platform.
NASCAR Could Face the Biggest Blow in Recent History With TikTok on the Brim of EliminationNASCAR's presence on TikTok has been crucial in engaging younger fans but faces risk due to a potential ban.
5 Biggest Losers From TikTok Ban in Hooping World: Angel Reese, Paige Bueckers & MoreThe TikTok ban could severely impact women athletes' income and visibility, especially those who have built brands on the platform.
NASCAR Could Face the Biggest Blow in Recent History With TikTok on the Brim of EliminationNASCAR's presence on TikTok has been crucial in engaging younger fans but faces risk due to a potential ban.
Two-Time World Cup Downhill Winner Joins New Race TeamBenoît Coulanges joins the Scott Factory DH team, aiming for success in 2025 after the folding of his previous team.
Mathieu Van der Poel to switch from Vittoria to Pirelli tyres as team signs four-year dealAlpecin-Deceuninck partners with Pirelli for tyre sponsorship until 2029, abandoning long-time sponsor Vittoria.Van der Poel praises Pirelli tyres for excellent grip and control.
How esports organization 100 Thieves rejuvenated its sponsorship business in 2024100 Thieves successfully refocused on brand partnerships in 2024 after an unsuccessful diversification effort in 2023, leading to increased sponsor interest.
The Economics Behind Sports Betting PartnershipsSports betting partnerships significantly enhance revenue and fan engagement for sports organizations.
4 Out of 5 Seats Are Left Empty for Games of This Professional Sports TeamProfessional sports teams are increasingly reliant on fan support for revenue generation.
The Economics Behind Sports Betting PartnershipsSports betting partnerships significantly enhance revenue and fan engagement for sports organizations.
4 Out of 5 Seats Are Left Empty for Games of This Professional Sports TeamProfessional sports teams are increasingly reliant on fan support for revenue generation.
At the Las Vegas Grand Prix, Mastercard joins a pack of consumer brands flocking to Formula OneThe Las Vegas Grand Prix is becoming a notable event for marketers, attracting diverse brands and audiences in Formula One.
First dog-friendly cruise scheduled for 2025. Organizers hope it turns into a recurring event.The first dog-friendly cruise is set for November 2025, allowing dogs and their owners to vacation together aboard a cruise ship.
A new studio is turning to brands to fully finance TV shows as Hollywood trims budgetsThe '60 Day Hustle' is a competition series featuring young entrepreneurs vying for a $100,000 prize, funded by brands.Sonic Gods Studios showcases a new model of brand integration in entertainment, where brands directly finance productions.
The Golden Bachelorette Season-Finale Recap: Bawling in Bora BoraJoan's journey reflects the emotional struggles of choosing a partner in a high-pressure reality show environment.
A new studio is turning to brands to fully finance TV shows as Hollywood trims budgetsThe '60 Day Hustle' is a competition series featuring young entrepreneurs vying for a $100,000 prize, funded by brands.Sonic Gods Studios showcases a new model of brand integration in entertainment, where brands directly finance productions.
The Golden Bachelorette Season-Finale Recap: Bawling in Bora BoraJoan's journey reflects the emotional struggles of choosing a partner in a high-pressure reality show environment.
How Did LeBron James Become a Billionaire? Breaking Down All His Sponsorship DealsLeBron James became the NBA's first active player to reach a billion-dollar net worth, highlighting his financial success and influence.
Billionaire LeBron: Breaking Down All of King James's Sponsorship DealsLeBron James became the first active NBA player to reach billionaire status in 2022, currently valued at $1.2 billion.
How Did LeBron James Become a Billionaire? Breaking Down All His Sponsorship DealsLeBron James became the NBA's first active player to reach a billion-dollar net worth, highlighting his financial success and influence.
Billionaire LeBron: Breaking Down All of King James's Sponsorship DealsLeBron James became the first active NBA player to reach billionaire status in 2022, currently valued at $1.2 billion.
PyCon US 2025 Kicks Off: Website, CfP, and Sponsorship Now Open!PyCon US 2025 invites proposals and sponsorships to engage the community.The conference will be held in Pittsburgh, promoting global collaboration among Python developers.
Two more weeks to go: Connect with Meta, Dropbox, J.P. Morgan, and HP at Disrupt | TechCrunchTechCrunch Disrupt is a pivotal event for startups, offering connections, resources, and community support crucial for success.
Jake Paul and Mike Tyson Fight Gets Sponsorship HeavyweightsNetflix is leveraging partnerships for the highly promoted Jake Paul vs. Mike Tyson fight to enhance viewer engagement and ad revenue.
These Were the Highest Paid Athletes of the '90sThe 1990s marked a dramatic increase in athlete earnings driven largely by sponsorships rather than team contracts.
Google's plan to grow Pixel with pop culture ads and sponsorships is workingGoogle is slowly increasing Pixel market share by enhancing hardware, adding exclusive features, and growing the brand through strategic sponsorships and ad placements.
Las marcas se preparan para la temporada de festivales con activaciones en Coachella y StagecoachBrands targeting music festivals for marketingCollaborations between fashion brands and festivals
5 best Inter Miami jerseys of all time - rankedInter Miami has had unique and iconic jerseys, including a simple yet effective 2020 home jersey, an away jersey featuring a fitting sponsor logo, and a recognizable 2022 home jersey worn by Lionel Messi.
Saudi Arabia could 'rescue' Barcelona with major financial 'collaboration'Barcelona is exploring a potential 'football collaboration' with Saudi Arabia to alleviate financial challenges.