#sponsorships tag

What Taylor Swift taught RBC CEO Dave McKay

Global music revenue could double to $200 billion over the next decade, driven by live music growth, sponsorships, multigenerational experiences, and livestreaming.

New York Rangers

fromBlue Seat Blogs

1 week ago

Rangers centennial jerseys revealed - Blue Seat Blogs

Rangers centennial jerseys blend a modern sweater silhouette with an old-school color scheme, include a Game 7 ad, and retail starting at $295.

Soccer (FIFA)

fromDigiday

2 weeks ago

Advertisers are already looking ahead to next year's World Cup

Brands are already planning sponsorships, media buys and activations to capture massive global audiences for the upcoming FIFA World Cup.

Media industry

fromAdweek

1 month ago

BBC Studios Names Jon Otto SVP of North America Ad Sales

Jon Otto joins BBC Studios as senior vice president of ad sales, overseeing media sales, sponsorships, and branded content across North America.

E-Commerce

fromDigiday

1 month ago

Dentsu's latest deal signals rising holdco interest in NIL creators

The boundary between athletes and influencers is diminishing due to increased advertising investment in sports and NIL opportunities.

fromPodcaster News

1 month ago

White Media Launches To Transform Podcast Advertising - Podcaster News

"Audio advertising is no longer about being heard, it's about being remembered," said Frankie White, the agency's founder. "Our mission is to make podcast and audio advertising simple yet powerful."

Podcast

Social justice

fromDigiday

2 months ago