"specifically around Outlier's 10-year anniversary in 2026. This is a new role created to capitalize on Outlier's early success in sponsorship-based revenue and our unique community events, which have grown in popularity last year. You'll help us move from the pilot stage of our sponsorships and advertising program to one that is sustainable, strategic and mission-aligned and that meaningfully contributes to our overall revenue mix."
"The director of sponsorships will develop and manage a pipeline of sponsorship and advertising partners, design custom partnership opportunities and steward relationships that align with Outlier's values and community-first mission. We are seeking someone who wants to own the work, experiment and collaborate with our team of resourceful startup news professionals. This is an exciting opportunity to create new relationships with our local business community and shape a relatively new area of revenue growth for our newsroom."
Outlier Media, a Detroit newsroom focused on accountability, equity, and service journalism, is expanding earned revenue programs as it marks its 10-year anniversary. The director of sponsorships will build and scale sponsorship, advertising, and event revenue by developing and managing a partner pipeline, designing custom proposals, and stewarding mission-aligned relationships. The role moves sponsorships from pilot to sustainable, strategic initiatives and secures funds for anniversary programming. The position requires ownership, experimentation, and collaboration with a resourceful startup news team to create partnerships with local businesses and grow community-centered earned revenue.
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