In a civil complaint, the SEC has charged Luckey with violating securities laws for using millions of dollars of company funds to pay for her home, Super Bowl tickets, and a destination wedding in the Caribbean. The SEC alleges she painted a rosy picture of the company's booming revenue when ComplYant never brought in more than $620 in monthly revenue.
Earlier this month, Reuters reported internal documents from late 2024 stated Meta expected to earn about 10% of its revenue that year, about $16 billion, from illicit advertising. One document noted Meta earns $3.5 billion in revenue from "higher risk" scam ads every six months. Other documents stated that Meta's anti-fraud rules didn't appear to apply to many ads that regulators and the company's own staff believed "violated the spirit" of its rules against scam advertising.