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Mental health
fromPsychology Today
1 hour ago

Social Media Trends and the Popularity of NeeDoh Toys

Social media trends significantly influence the popularity of NeeDoh toys, which serve as stress relief tools for teens.
Digital life
fromBustle
23 hours ago

You Can Pry This Cheugy Millennial Habit From My Cold, Dead Hands

Millennials prefer making big purchases on larger screens due to trust issues with mobile devices.
SF LGBT
fromWIRED
1 day ago

The Influencers Normalizing Not Having Sex

Abstinence from sex is rising among both genders, with young women experiencing a significant increase in celibacy.
Music production
fromConsequence
21 hours ago

Staff Picks: Best Songs of the Week April 11th - April 17th

New music releases this week include tracks from Fire-Toolz, Golomb, and The Jungle Giants, showcasing diverse styles and innovative sounds.
Marketing
fromHer Campus
2 days ago

FOLLOWERS DON'T EQUAL SALES: WHY INFLUENCER BRANDS ARE MISSING THE MARK

Influencer marketing is losing effectiveness as consumers demand more than just a large following; they seek product differentiation and value.
fromVulture
2 days ago

Everything Charli XCX Is Bored of Right Now

I think the dance floor is dead, so now we're making rock music. If I'd made another album that felt more dance-leaning, it would have felt really hard, really sad.
London music
#social-media
Media industry
fromTechCrunch
1 day ago

SaySo is a new short-form video app that aims to restore users' trust in news | TechCrunch

SaySo is a new app that curates news from vetted creators to combat misinformation and enhance user trust.
fromEngadget
3 days ago
Mental health

Most US teens say TikTok, Instagram and Snapchat aren't hurting (or helping) their mental health

Mental health
fromPsychology Today
2 days ago

The Verdict on Social Media Addiction

Recent verdicts against Meta and YouTube indicate social media harm is linked to platform design, particularly affecting adolescents' mental health.
Digital life
fromwww.businessinsider.com
3 days ago

Shocking: Parents think their teens spend too much time on TikTok, a new study reveals

Parents are more concerned about teens' TikTok usage than teens themselves, with 44% of parents worried compared to 28% of teens.
Media industry
fromTechCrunch
1 day ago

SaySo is a new short-form video app that aims to restore users' trust in news | TechCrunch

SaySo is a new app that curates news from vetted creators to combat misinformation and enhance user trust.
Mental health
fromEngadget
3 days ago

Most US teens say TikTok, Instagram and Snapchat aren't hurting (or helping) their mental health

Most teens report social media apps like Instagram, TikTok, and Snapchat do not harm their mental health, but some experience negative effects on sleep and productivity.
Mental health
fromPsychology Today
2 days ago

The Verdict on Social Media Addiction

Recent verdicts against Meta and YouTube indicate social media harm is linked to platform design, particularly affecting adolescents' mental health.
Digital life
fromwww.businessinsider.com
3 days ago

Shocking: Parents think their teens spend too much time on TikTok, a new study reveals

Parents are more concerned about teens' TikTok usage than teens themselves, with 44% of parents worried compared to 28% of teens.
more#social-media
Relationships
fromwww.theguardian.com
2 days ago

My friend keeps sending me unsettling social media videos. How do I tell her to stop? | Leading questions

Friendship dynamics can shift when communication preferences are not respected, leading to feelings of disconnect.
Business
from24/7 Wall St.
2 days ago

Snap Was Always A Terrible Company

Snap laid off 1,000 employees and cut job openings to reduce costs by $500 million, but struggles with revenue growth and market position.
#streaming
Television
fromForbes
3 days ago

The TV And Movie Content That Drove Social Media In 2025

Younger generations prefer social media recommendations for TV and movies over traditional streaming platform suggestions.
Television
fromwww.businessinsider.com
2 weeks ago

This company is turning YouTube videos into TV shows as streamers chase Gen Alpha

Streamers are launching creator content to attract Gen Alpha away from YouTube, with Pocket.watch leading the initiative.
more#streaming
Arts
fromwww.businessinsider.com
2 days ago

These Gen Z artists cracked the code to getting a stable paycheck: snail mail clubs

Trinity Shiroma's snail mail art club offers monthly prints and interactive elements, attracting 2,400 subscribers and generating $16,000 monthly income.
#gen-z
fromBuzzFeed
3 days ago
Careers

Older Generations Are Sharing The Things About Gen Z They Simply Don't Understand

fromDeadline
3 days ago
Media industry

Former Disney & Discovery Exec Carolina Lightcap Launches ShowUp Studios To Create Gen Z Content On YouTube & TikTok

Marketing
fromMacon Telegraph
4 days ago

Generation Z marketing strategies for small businesses

Understanding Gen Z's values and preferences is crucial for small businesses to effectively market and connect with this generation.
Marketing
fromMiami Herald
4 days ago

Generation Z marketing strategies for small businesses

Understanding Gen Z's values and preferences is crucial for small businesses to effectively market and connect with this generation.
Careers
fromBuzzFeed
3 days ago

Older Generations Are Sharing The Things About Gen Z They Simply Don't Understand

Gen Zers experience constant tracking by family and friends, leading to concerns about privacy and autonomy.
fromDeadline
3 days ago
Media industry

Former Disney & Discovery Exec Carolina Lightcap Launches ShowUp Studios To Create Gen Z Content On YouTube & TikTok

Marketing
fromMacon Telegraph
4 days ago

Generation Z marketing strategies for small businesses

Understanding Gen Z's values and preferences is crucial for small businesses to effectively market and connect with this generation.
Marketing
fromMiami Herald
4 days ago

Generation Z marketing strategies for small businesses

Understanding Gen Z's values and preferences is crucial for small businesses to effectively market and connect with this generation.
more#gen-z
fromInc
5 days ago

Coachella Has Hit Peak Sponcon. The Internet is Not Having It

"A lot of you don't know what being here with a brand takes. Sorry, I'm not political," comedian Chris Burns deadpanned to his more than 443,000 followers on Instagram. "Yeah, I posted about boycotting Starbucks, but that was like two months ago."
Silicon Valley food
Psychology
fromBustle
5 days ago

The Viral "Chair Theory" Will Help You Find Your People

Chair theory helps identify where you belong socially by recognizing who invites you to their table and who does not.
Health
fromBuzzFeed
6 days ago

Older Adults Are Sharing The Common Experiences From The Past That Have Younger People Baffled

Younger generations find it hard to imagine everyday experiences from the past, such as X-ray machines in shoe stores and sock hop dances.
fromBustle
1 week ago

TikTok's "Unexpected Red Theory" Lives On In Millie Bobby Brown's Summery 'Fit

Millie Bobby Brown's outfit features a cropped tank with a strawberry print and a light denim micro miniskirt, showcasing the unexpected red theory in fashion.
Fashion & style
Marketing
fromDigiday
1 day ago

Future of Marketing Briefing: Why brand builders are back in fashion

CPG companies are shifting focus from performance marketers to brand builders in their hiring practices.
fromPitchfork
1 day ago

12 Albums Out This Week You Should Listen to Now

Jessie Ware's Superbloom sounds like the sonic embodiment of a city street exploding with magnolia and cherry blooms as the air warms in spring. There's the love-drunk disco pop the singer perfected on her 2020 breakout album, the sumptuous proto-house recalling Paradise Garage, and the floral, cinematic soundscapes of '70s funk.
Music
Music production
fromwww.theguardian.com
1 day ago

Olivia Rodrigo: Drop Dead review a maximalist rush of infatuation that's just a bauble short of festive

Olivia Rodrigo's new single 'Drop Dead' captures the thrill and anxiety of modern romance with catchy lyrics and a self-aware perspective.
Silicon Valley food
fromwww.businessinsider.com
6 days ago

This TikTok vigilante is calling out what he says are obnoxious influencers and getting legal threats

Jay became a prominent influencer critic after mocking entitled influencers, helping to grow his family's snack brand on TikTok.
Media industry
fromAdExchanger
1 day ago

Hot Take: YouTube Shouldn't Rely On Creators To Convince Brands It's TV | AdExchanger

YouTube aims to position itself as a television alternative to attract larger advertising budgets.
Music production
fromPitchfork
1 day ago

Tyla Taps Zara Larsson for New Song "She Did It Again"

Tyla and Zara Larsson released a new song, 'She Did It Again,' as the second single from Tyla's upcoming album A-Pop.
Marketing
fromRAIN News
3 days ago

Spotify's "Wrapped" Branding Influence ... Wrapped

Annual 'Wrapped' branding has inspired various companies to summarize user engagement and performance in a personalized format.
Social media marketing
fromComplex
3 days ago

Social Media Star Ruby Reid Reveals She's Been Running Her Instagram on AI

Ruby Reid utilizes AI tools to optimize her social media management, allowing her to compete effectively in the influencer market.
#tiktok
Film
fromVariety
2 weeks ago

When Fandom Converts: How TikTok Is Driving Measurable Box Office Growth

TikTok has become a powerful engine for movie discovery, translating online engagement into real-world ticket sales.
Social media marketing
fromMashable
3 days ago

TikTok, Instagram, Snapchat: Teens share which app affects sleep most

TikTok is perceived by teens as a major distraction, negatively impacting sleep and productivity more than Instagram and Snapchat.
Social media marketing
fromWWD
4 days ago

Beauty Brands Are Heavily Reliant on Paid Content for TikTok Growth, Data Shows

Paid content significantly drives TikTok views growth for beauty brands, with most top brands relying heavily on sponsored content.
Film
fromVariety
2 weeks ago

When Fandom Converts: How TikTok Is Driving Measurable Box Office Growth

TikTok has become a powerful engine for movie discovery, translating online engagement into real-world ticket sales.
Social media marketing
fromMashable
3 days ago

TikTok, Instagram, Snapchat: Teens share which app affects sleep most

TikTok is perceived by teens as a major distraction, negatively impacting sleep and productivity more than Instagram and Snapchat.
Social media marketing
fromWWD
4 days ago

Beauty Brands Are Heavily Reliant on Paid Content for TikTok Growth, Data Shows

Paid content significantly drives TikTok views growth for beauty brands, with most top brands relying heavily on sponsored content.
more#tiktok
Music
fromPitchfork
1 day ago

Slayyyter Drops New Song "Broke Bitch Free$tyle"

Slayyyter has released 'Broke Bitch Free$tyle' and will embark on her Wor$t Girl in the World Tour across multiple countries this fall.
Digital life
fromFortune
3 days ago

Meet the millennial and Gen Z 'attention activists' who are trying desperately to unplug from their phones | Fortune

A movement is emerging among millennials and Gen Z to reduce screen time and promote real-life interactions over digital distractions.
Marketing
fromDigiday
4 days ago

Creator content has become critical for retail media networks

Retail media and the creator economy are increasingly interconnected, enhancing advertising effectiveness through data-driven creator partnerships.
Social media marketing
fromDigiday
3 days ago

Why brands can't stop acting like reply guys and jumping into viral comment threads on social media

Brands are increasingly engaging in social media replies to drive interaction and remain culturally relevant.
Media industry
fromDigiday
4 days ago

MrBeast is so big, Beast Industries turns down eight-figure brand deals if they aren't the right fit

MrBeast's recent competition achieved over 1 billion views in three days, showcasing his global reach and innovative business strategies.
Music production
fromSlate Magazine
6 days ago

I Was in a Music Rut. I Blame the Algorithm. I Found a Simple Way to Break Out of It.

Spotify's music recommendations became repetitive, prompting a search for alternative sources like public radio for fresh music.
Media industry
fromThe Verge
5 days ago

Can Puck reinvent news for the influencer age?

Puck combines influencer economy incentives with traditional journalism, offering equity and revenue sharing to its star reporters.
Marketing
fromForbes
5 days ago

Creator Marketing's $500 Billion Blind Spot In Video Advertising

Brands treat creator marketing as sponsorships rather than media investments, limiting its growth potential despite significant market opportunities.
fromSlate Magazine
1 week ago

Lonelygirl15 Was the Most Famous YouTuber in the World. No One Had Any Idea Who She Really Was.

Lonelygirl15 became a cultural phenomenon, drawing viewers into a narrative that blurred the lines between reality and fiction, ultimately reshaping how audiences interact with online content.
Media industry
fromMuse by Clios | Discover the latest creative marketing and advertising news. Muse by Clio is the premier news site covering creativity in advertising and beyond.
1 month ago

Cultural Relevance: Apple's 'Unhinged' TikToks Are Weird by Design | Muse by Clios

With the recently launched MacBook Neo -Apple's cheapest laptop yet-the company is once again betting on intrigue over explanation. It does not seem especially worried about being too vague, showing too little of the product or leaving viewers asking, 'What am I watching?' After all, that same creative risk helped make 'Silhouettes' iconic.
Apple
Social media marketing
fromMail Online
4 days ago

Co-AI-chella! AI influencers cash in on the California music festival

AI influencers are generating significant content and revenue from events like Coachella despite not being real individuals.
Digital life
fromWIRED
2 weeks ago

Taylor Lorenz's Screen Time Is Almost 17 Hours a Day

Taylor Lorenz embraces her digital lifestyle, finding value in her screen time for work and creativity despite concerns about excessive usage.
Podcast
fromForbes
1 month ago

Millennial Creators Are Becoming The New Media Establishment ...And Workforce

Digital creators and podcasters have evolved from media disruptors into institutional platforms shaping how audiences consume information and access services.
Psychology
fromThred Website
1 month ago

why the obsession with gen z + viral auramax just dropped

Gen Z attracts intense commercial and media focus due to their digital nativity, unique generational conditions, and projected high spending power by 2035.
fromRAIN News
3 weeks ago

iHeartMedia / Tik Tok alliance sought to reinvent album releases

The initiative aspires to create 'a new blueprint for artist launches moving forward.' This partnership integrates fan interaction, live broadcast distribution, and platform-native amplification.
Music production
fromTechCrunch
2 weeks ago

Cameo partners with TikTok to boost popularity | TechCrunch

Cameo videos regularly go viral on TikTok, and TikTok talent delivered its strongest year yet on Cameo in 2025, according to Cameo CEO Steven Galanis.
Social media marketing
#gen-z-social-media-behavior
Digital life
fromThe Independent
1 month ago

Gen Z turning their backs on social media except for this one app, survey finds

Gen Z uses TikTok daily but distrusts it, while increasingly abandoning other social media to pursue offline activities, fitness, hobbies, and real-world connections.
Digital life
fromThe Independent
1 month ago

Gen Z turning their backs on social media except for this one app, survey finds

Gen Z uses TikTok daily but distrusts it, while increasingly abandoning other social media to pursue offline activities, fitness, hobbies, and real-world connections.
Digital life
fromThe Independent
1 month ago

Gen Z turning their backs on social media except for this one app, survey finds

Gen Z uses TikTok daily but distrusts it, while increasingly abandoning other social media to pursue offline activities, fitness, hobbies, and real-world connections.
Digital life
fromThe Independent
1 month ago

Gen Z turning their backs on social media except for this one app, survey finds

Gen Z uses TikTok daily but distrusts it, while increasingly abandoning other social media to pursue offline activities, fitness, hobbies, and real-world connections.
more#gen-z-social-media-behavior
Social media marketing
fromFortune
3 weeks ago

How Alix Earle turned viral fame into a business | Fortune

Alix Earle launched Reale Actives, a skincare brand for acne-prone skin, after two years of development with Imaginary Ventures.
US news
fromVogue
2 months ago

What Does an Americanized TikTok Mean for Brands and Creators?

TikTok US will operate as a majority American-owned joint venture, ensuring continued availability in the US under national-security safeguards and data protections.
fromFast Company
4 weeks ago

Zara Larsson fans rioted after the singer supported AI-generated content. Now her controversial take is going viral

I am just a girl with a phone at the end of the day. And I just actually just want to be funny sometimes, and want to connect with people.
Social media marketing
Digital life
fromFortune
1 month ago

Gen Z is already nostalgic for TikTok - and the platform is only 6 years old | Fortune

Gen Z users nostalgic for early TikTok express declining loyalty as the platform becomes increasingly commercialized with ads, brands, influencers, and shopping features replacing raw, unfiltered content.
Digital life
fromwww.theguardian.com
1 month ago

Why is everyone so obsessed with gen Z?

Generation Z is the most studied generation due to their unique digital immersion from infancy, distinctive behaviors, and significant economic influence on employers and marketers seeking to understand and reach them.
Music
fromBusiness Insider
2 months ago

Taylor Swift's latest business move is another attempt to hack the charts - and it'll probably work

Taylor Swift delayed the YouTube premiere of 'Opalite' and released the video exclusively on Spotify and Apple Music to prioritize chart-counted streams, boosting chart performance.
fromHer Campus
1 month ago

Is Social Media Creating Micro-Celebrities?

The rise of TikTok and YouTube has dramatically changed the lives of content creators by turning social media into a legitimate career path rather than just a hobby. These platforms allow ordinary people to build massive audiences without traditional media connections, often through algorithm-driven exposure.
Social media marketing
Social media marketing
fromParle Mag
2 months ago

Why Short-Form Content Is Changing the Entertainment Industry

Short-form video dominates discovery, launches careers, and reshapes entertainment consumption toward rapid, mobile, easily shared, and constantly refreshed content.
Social media marketing
fromParle Mag
1 month ago

Understanding TikTok Audience Growth in 2026

TikTok success in 2026 requires niche-focused content, genuine audience engagement, and community building rather than viral metrics or broad lifestyle topics.
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