Rebecca Black, who gained fame at 13 with her viral hit 'Friday,' has spent years redefining her image and artistry. Partnering with e.l.f. Cosmetics for their campaign 'The Many-Trick Pony,' she embodies the theme of versatility, resonating with the multi-use Halo Glow Liquid Filter product. In her evolving beauty routine, Black shares how she now prefers efficiency over perfection, finding joy in a quicker makeup process. Through this collaboration, she showcases her journey of embracing multifaceted roles both in her life and career.
I used to be the kind of person who would spend every day getting ready for two hours. Now I just love the opportunity to get it done in 15 minutes.
E.l.f. has been a brand that I've been a fan of for so long. I've been such a makeup and beauty girl ever since I was in high school.
The campaign's idea of tackling versatility in a fun and intelligent way that doesn't take itself too seriously is so up my alley.
When I'm performing, I'll do a full face, so I'll use the Halo Glow as a highlighter or a base under concealer and foundation.
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