#paint-colors

#paint-colors

Homeownership remains one of life's most monumental transactions, and today buyers are approaching that life goal with new expectations, said Ginger Wilcox, president of Better Homes and Gardens Real Estate. High barriers to entry have created a generation of buyers who know what they want and won't settle for less. These insights can help sellers and agents make design and presentation choices that resonate with modern buyers who are eager but increasingly discerning.

When Caroline Lunne, the founder of Migrate Marketing, a Charleston-based creative agency, first saw her future home, she described it as being "in bad shape." She lived down the street and would often pass the two-bedroom house that was built in 1937. That feeling of distaste softened on Caroline's many walks past the historic house. "Every time I passed it, I'd imagine what it could be. I always knew I wanted a project, something with history and heart,

My husband and I recently remodeled our first home. While it was an amazing experience, we quickly learned that the most difficult part of renovating is the countless number of decisions you have to make all at the same time. I've always felt confident in my decorating selections, but this time, I was completely and utterly overwhelmed. For example, choosing paint colors might sound fun, but it was easily one of the most stressful steps.

For Morgan, the perfect shade for her interior doors was Sherwin-Williams' Urbane Bronze, a classy color that's basically a shade of brown-meets-gray that created a high-contrast look in her hallway.