#optimization

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Video games
Gadgets 360
1 day ago
Video games

Ghost of Tsushima Director's Cut PC System Requirements Revealed

Ghost of Tsushima Director's Cut PC system requirements revealed, game optimized for older hardware. [ more ]
www.mercurynews.com
4 weeks ago
Video games

How the push to make Grounded' a multiplatform game made it better

Microsoft expanding games to other platforms like PlayStation and Nintendo.
Grounded game optimized for Nintendo Switch despite being less powerful. [ more ]
Kotaku
1 month ago
Video games

Helldivers 2 Should Be Enjoyed, Not Optimized Or Farmed

Helldivers 2 has quickly become a popular game known for its satisfying combat, intense action, and satirical tone.
Some players are focusing on farming and optimizing, negatively impacting the experience for others. [ more ]
moreVideo games
Python
Realpython
1 week ago
Python

Episode #200: Avoiding Error Culture and Getting Help Inside Python - The Real Python Podcast

Error culture includes false positives, hero culture, and alert fatigue; remedies suggested. Real Python's alert system configuration discussed. [ more ]
Peterbe
2 months ago
Python

How to avoid a count query in Django if you can - Peterbe.com

Avoid using .count() on a potentially slow Django QuerySet query
Optimize pagination by minimizing unnecessary database queries [ more ]
Ludochaordic
1 year ago
Python

__slots__ memory optimization in python

Illustration from realpython.comThe other day, while working on fpdf2, I used@dataclass, a nice decorator that came in the standard library with Python 3.7, to quickly define a class that mostly stored data.Then a question came to my mind: is the __slots__ memory optimization compatible with @dataclass?
Stack Abuse
1 year ago
Python

Loops in Python

Introduction
A programming language typically consists of several types of basic elements, such as assignments, conditionals, and loops.The idea behind a loop is to repeat a segment of code that is in the body of the loop.Different kinds of loops are common.For example, loops will run:


while a specified condition is true (i.e. while the condition is met, do something)
until a certain condition is met (i.e.
PyPy
1 year ago
Python

Repeated string concatenation is quadratic in PyPy (and CPython)

This is a super brief blog post responding to an issue that we got on the PyPy issue tracker.I am moving my response to the blog (with permission of the submitter) to have a post to point to, since it's a problem that comes up with some regularity.It's also documented on our page of differences between PyPy and CPython but I thought an additional blog post might be good.
Slott-softwarearchitect
1 year ago
Python

Functional Programming and Finite State Automata (FSA)

When I talk about functional programming in Python, folks like to look for place where functional programming isn't appropriate.They latch onto finite-state automata (FSA) because "state" of an automata doesn't seem to fit with stateless objects used in functional programming.This is a false dichotomy.
morePython
effectiveness
Hubspot
in 7 months
Deliverability

5 Psychological Tactics to Write Better Emails

Utilize psychological tactics in email writing to increase effectiveness and achieve desired outcomes. [ more ]
Medium
10 months ago
Vue

useMemo Hook in React: Boosting Performance with Memoization

In React, optimizing performance is a crucial aspect of building high-performing web applications.One powerful tool in a React developer's arsenal is the useMemo hook.This hook allows for the memoization of expensive computations, resulting in improved performance and responsiveness.In this article, we will explore the useMemo hook in detail, understand its purpose, and examine real-time examples to demonstrate its effectiveness.
Social Media Explorer
11 months ago
Online marketing

How SEO Specialist Aids Your Business?

SEO, or search engine optimization, is essential to any online business's success, but it can be costly.Recruiting a reasonable site design improvement expert can assist organizations with saving expenses while as yet accomplishing ideal Search engine optimization results.A professional can assist in increasing sales, traffic, and rankings for a website.
Ars Technica
11 months ago
OMG science

"Sleep language" could enable communication during lucid dreams

Sleep is a semiconscious state, but there are neurons firing in the brain even when all seems quiet.Now brain activity during the deepest sleep phase could make it possible for people to communicate with the waking world during lucid dreaming.If someone is lucid dreaming, they are aware they are dreaming and able to manipulate what happens in the dream.
Acm
1 year ago
Digital life

Cyber Efficiency and Cyber Resilience

When a digital system is developed or purchased, a primary consideration is how successfully the system accomplishes its desired function.Measuring it, however, does encompass the functional lifespan of the system, including its long-term efficiency.Efficiency is defined as the ability to do things well, successfully, and without waste.
Hive
1 year ago
Marketing

Top Digital Marketing Metrics & KPIs - And How To Track Them

As marketers in the digital space, we are constantly presented with an overwhelming amount of data.From performance measurements to customer engagement activity, there are many key performance indicators (KPIs) and metrics you can track to gauge the performance of your campaigns.Trying to make sense of the data coming at you from different angles can be a full-time job.
moreeffectiveness
MarTech
1 week ago
Marketing

How marketers can help boost martech utilization | MarTech

Martech utilization declined to 33% in 2023 from 42% in 2022 and 58% in 2020.
Underutilization of martech can lead to budget reductions and hinder marketing process improvement. [ more ]
Digiday
2 months ago
Marketing

Never heard of Adfidence? You might soon if you have brand safety concerns

Adfidence offers measurement and optimization tools to address brand safety and fraud in digital campaigns.
The cloud-based dashboard uses platform features and daily monitoring to mitigate bad inventory choices and ensure global compliance. [ more ]
Social Media Today
2 months ago
Marketing

TikTok Publishes New Guide on Effective Ad Bidding Strategies

TikTok releases guide on optimizing ad campaigns and bidding strategy
Highlights of the guide are discussed in the article [ more ]
Forbes
3 months ago
Marketing

How Ad Tech Is Transforming Digital Advertising And Driving Impact

AdTech companies play a pivotal role in transforming the advertising sphere with automation and real-time optimization.
Understanding the capabilities of AdTech companies is crucial for success in the dynamic and ever-evolving industry. [ more ]
Digiday
4 months ago
Marketing

Innovid study examines impact of measurement and optimization gaps across CTV campaigns

Advertisers are facing challenges in measuring and optimizing campaigns across different platforms and services.
A disconnect exists between measuring performance on one platform and optimizing on another, leading to poor ad performance and less effective ROI. [ more ]
MarTech
5 months ago
Marketing

4 essential ways to boost your marketing automation program | MarTech

Reverse engineer segmentation to create more effective customer segments based on common pain points and challenges.
Identify repetitive tasks across the organization and automate them to increase efficiency.
Regularly evaluate and optimize your marketing automation program to ensure it is driving value for your organization. [ more ]
Rubyflow
3 weeks ago
Ruby on Rails

Speeding Up Rails Assets Precompilation

Optimizing assets precompilation is crucial even if moving to a "NoBuild" approach is not feasible.
Different tools like Vite, Esbuild, and Bun can be explored for speeding up assets precompilation. [ more ]
Scala
Medium
1 month ago
Scala

Caching in Spark | What? How? Why?

Lazy evaluation in Spark allows for optimized execution plans.
Caching within Spark helps in avoiding recomputation of RDDs. [ more ]
Lightbend
1 month ago
Scala

2x Improvement in Latency in Swiggy Data Science Platform | @lightbend

ML models at Swiggy contribute to customer experience and business decisions through DSP platform.
DSP system at Swiggy built on Akka with actors for scalability, resiliency, and responsiveness. [ more ]
moreScala
Theregister
1 month ago
Artificial intelligence

Why OpenAI might be hedging its bets on quantum AI

Quantum computing may help address AI's computational needs
Quantum computing can enhance efficiency of training large AI models. [ more ]
TNW | Deep-Tech
1 month ago
Artificial intelligence

DeepMind taps the power of its AI to accelerate quantum computers

AI accelerates quantum computer development
Alpha-Tensor Quantum optimizes T-gates in quantum computers [ more ]
CodeProject
11 months ago
Artificial intelligence

Accelerating Artificial Intelligence with Intel End-to-End AI Optimization Kit

Artificial intelligence (AI) has revolutionized virtually every industry from healthcare, retail, manufacturing, etc.However, most of today's AI solutions are expensive and limited to a small set of data scientists.This is due to multiple factors.First, modern end-to-end AI pipelines are complex.They require multiple stages like data processing, feature engineering, model development, model deployment, and maintenance.
DevOps
New Relic
1 month ago
DevOps

Unraveling the Kubernetes myth: The story behind the plushy

The Kubernetes logo symbolizes navigation through containerized applications.
New Relic offers seamless integration with Kubernetes for monitoring and optimization. [ more ]
New Relic
2 months ago
DevOps

Strategies for improving database performance in high-traffic environments

Database performance refers to the speed and efficiency of a database system, which directly impacts user experience.
Common issues that can hinder database performance include slow query execution, high CPU utilization, disk I/O bottlenecks, and insufficient indexing. [ more ]
Theregister
1 year ago
DevOps

Microsoft greases skids for data migration to Azure

Microsoft is introducing a new tool intended to help make migrating files and folders from on-premises systems to the Azure cloud that much easier.The new Azure Storage Mover, a managed cloud storage migration service that is now in public preview, lets IT admins plan, launch, and track the migration through the Azure portal, PowerShell, or CLI, allowing for a one-time move or a repeatable function.
New Relic
1 year ago
DevOps

Java performance monitoring

3. Use stack allocations instead of heap allocations.Java stores data in two different kinds of memory structures: the stack and the heap.Most programmers are more familiar with heaps.A heap is a dynamically-allocated pool of memory that is visible to all threads.It's where the Java Virtual Machine (JVM) typically stores objects and classes.
InfoQ
1 year ago
DevOps

AWS Lambda SnapStart Accelerates Java Functions

At the recent re:Invent, AWS announced an update to its FaaS offering Lambda with SnapStart feature that reduces the cold start for Java Functions.Lambda functions run inside a secure and isolated execution environment, and the lifecycle of each environment consists of three main phases: Init, Invoke, and Shutdown.
moreDevOps
Digiday
2 months ago
Artificial intelligence

How marketers are elevating creatives with AI and dynamic format optimization

Machine learning can help advertisers choose the optimal format for each creative
Building a machine learning platform that delivers the best format experience requires five critical ingredients [ more ]
Social Media Today
2 months ago
Marketing

TikTok Publishes New Guide on Effective Ad Bidding Strategies

TikTok has released a guide on optimizing ad campaigns and bidding strategies.
The guide aims to assist advertisers in maximizing their promotional performance on the platform. [ more ]
Social Media Explorer
11 months ago
Online marketing

How to Create a Successful Content Marketing Strategy for Your Business

In today's digital age, content marketing has become an essential tool for businesses looking to connect with their audience and drive growth.Content marketing is a strategic approach to creating and sharing valuable content to attract and retain a defined audience, ultimately leading to profitable customer action.
Digiday
1 year ago
Marketing

How critical data pillars will increase brands' confidence in CTV

With every quarter, the balance of TV viewership slips away from the traditional linear model and more towards connected TV.Less than half of the adults in the U.S. subscribe to cable or satellite, and fewer than half of the households watched linear TV daily in the second half of 2022.Advertisers want to follow the eyeballs, and CTV ad spending is expected to grow by 14.4% this year.
AdExchanger
1 year ago
Marketing tech

Cookies Are Behind Us. Probabilistic Data Is Ahead | AdExchanger

Between cookie deprecation, browser changes that limit attribution, new data laws and the potential loss of addressable open exchange inventory, it's clear that data and identity are the most important topics in the ad industry today.We're talking about some of the most disruptive changes to digital media in the past 15 years - changes that will permanently alter media operations and data activation.
Forbes
3 months ago
Privacy technologies

How Ad Tech Is Transforming Digital Advertising And Driving Impact

AdTech companies play a pivotal role in transforming the advertising sphere with automation and real-time optimization.
Understanding the capabilities of AdTech companies is crucial for success in the dynamic and ever-evolving industry. [ more ]
Forbes
3 months ago
Online marketing

How Ad Tech Is Transforming Digital Advertising And Driving Impact

AdTech companies play a pivotal role in transforming the advertising sphere with automation and real-time optimization.
Understanding the capabilities of AdTech companies is crucial for success in the dynamic and ever-evolving industry. [ more ]
Forbes
3 months ago
Online marketing

How Ad Tech Is Transforming Digital Advertising And Driving Impact

AdTech companies play a pivotal role in transforming the advertising sphere with automation and real-time optimization.
Understanding the capabilities of AdTech companies is crucial for success in the dynamic and ever-evolving industry. [ more ]
Forbes
3 months ago
Online marketing

How Ad Tech Is Transforming Digital Advertising And Driving Impact

AdTech companies play a pivotal role in transforming the advertising sphere with automation and real-time optimization.
Understanding the capabilities of AdTech companies is crucial for success in the dynamic and ever-evolving industry. [ more ]
Optimize your bundles with the new Deferrable Views feature in Angular. Jessica and Andrew from the team are here to tell you more in the latest blog ????

https://t.co/p78HtqXewz
Medium
4 months ago
Angular

Use Angular's New Deferrable Views Now

Angular v17 introduces Deferrable Views, a new feature that allows for intuitive lazy loading of components, directives, and pipes.
Deferrable views optimize initial bundle size and improve load times by loading components when they are needed. [ more ]
Medium
4 months ago
Angular

Use Angular's New Deferrable Views Now

Angular v17 introduces Deferrable Views, a new feature that allows for intuitive lazy loading of components, directives, and pipes.
Deferrable views optimize initial bundle size and improve load times by loading components when they are needed. [ more ]
MarTech
4 months ago
Data science

How to use conversion data to enhance top-of-funnel marketing | MarTech

Leveraging marketing data is key to continual optimization and driving growth.
Feeding bottom-of-funnel analytics back into top-of-funnel activities can reduce costs and increase customer engagement. [ more ]
MarTech
4 months ago
Data science

How to use conversion data to enhance top-of-funnel marketing | MarTech

Leveraging marketing data is key to continual optimization and driving growth.
Feeding bottom-of-funnel analytics back into top-of-funnel activities can reduce costs and increase customer engagement. [ more ]
MarTech
4 months ago
Data science

How to use conversion data to enhance top-of-funnel marketing | MarTech

Leveraging marketing data is key to continual optimization and driving growth.
Feeding bottom-of-funnel analytics back into top-of-funnel activities can reduce costs and increase customer engagement. [ more ]
Medium
1 year ago
Data science

First Speakers Announced for the Data Engineering Summit on Jan 18

In just a few weeks, ODSC and Ai+ Training's Data Engineering Live Summit will arrive.This fully virtual event on January 18th is where you'll want to be to get the latest and greatest when it comes to data engineering.After reviewing our list of speakers, the team's excited about the content that you'll get to enjoy.
Medium
1 year ago
Data science

Announcing the Free Virtual Data Engineering Summit on January 18th

ODSC and Ai+ couldn't be more excited to announce our first-ever Data Engineering Summit.This free virtual event will take place on January 18th, 2023, and will be a full day of expert-led instruction in data engineering and related topics.The Data Engineering Summit is designed for anyone who practices data engineering.
Medium
10 months ago
Data science

All AI and Machine Learning Solutions Coming to ODSC Europe 2023

We couldn't be more excited to announce our first group of partners for ODSC Europe 2023's AI Expo and Demo Hall.These organizations are shaping the future of the AI and data science industries with their innovative products and services.Check them out below.Comprising more than 200 products and cloud services, Microsoft Azure aims to meet organizations where they are (in the cloud, in-person, or a hybrid of the two) to help develop new business solutions.
DevOps.com
11 months ago
DevOps

Survey: Much Greater Focus on Reining in IT Costs

By: Mike Vizard on
A survey from Vega Cloud found 62% of respondents are more closely monitoring all IT costs, with more than half (52%) more closely evaluating their cloud service provider options.The survey polled 100 vice presidents from organizations with more than 1,000 employees and was published today by Vega Cloud, a provider of a platform for managing multiple clouds.
AdExchanger
11 months ago
Marketing tech

Finding Marketing Channel Balance In An Unbalanced Marketing World | AdExchanger

Customer behavior continues to evolve as digital experiences become woven into everyday life.People use digital maps to navigate the offline world, set their home thermostats from miles away, and take advantage of buy online, pick up in store (BOPIS) programs.This creates challenges for marketing leaders who must decide how to balance priorities to maximize investments across multiple channels when the distinctions hold no real meaning to customers.
www.ctvnews.ca
1 year ago
Remote teams

Perk or necessity? Hybrid work expectations differ between employers, employees

For public relations executive Terance Brouse, the office is where creativity flows.On Mondays, Tuesdays and Wednesdays, employees at Maverick PR work from the firm's office -- a converted red brick Victorian home in Toronto's Annex neighbourhood."We come to the office on the same days because we need a quorum," said Brouse, the firm's vice-president of client services.
Medium
1 year ago
Data science

16 Companies Leading the Way in AI and Data Science

We couldn't be more excited to announce our first group of partners for ODSC East 2023's AI Expo and Demo Hall.These organizations are shaping the future of the AI and data science industries with their innovative products and services.Check them out below.At HPCC Systems® from LexisNexis® Risk Solutions you'll find "a consistent data-centric programming language, two processing platforms, and a single, complete end-to-end architecture for efficient processing."
B2B Marketing Blog - TopRank
1 year ago
Marketing

Elevate B2B Search: Optimize Your 2023 With Our Top 10 SEO Posts

Search marketing has elevated and grown in numerous ways throughout 2022.At each of the shifts and changes in the search marketing landscape along the way, we've done our best to not only cover each twist and turn, but to also offer relevant insight and research-based strategy that will help B2B marketers meet the increasing challenges placed in front of us.
AdExchanger
10 months ago
Marketing tech

Forget Cost Per Click. Outbrain Is Chasing Brand Budgets Now | AdExchanger

Content recommendation doesn't have the best reputation.The word "chumbox" often gets tossed around.But Outbrain is out to prove that its ads can drive awareness with its launch on Wednesday of an attention-based offering that could change its monetization model.The new platform, called Onyx, gives brands a way to measure their return on investment in awareness campaigns by tracking whether people are actually paying attention to their ads.
AdExchanger
10 months ago
Marketing tech

The Trade Desk's Kokai Upgrade Takes Inspiration From The Walled Gardens It Reviles | AdExchanger

If there's one thing The Trade Desk's CEO Jeff Green appears to hate, it's walled gardens.At an event in New York City on Tuesday, The Trade Desk (TTD) announced an AI-powered upgrade to its platform - dubbed Kokai - that Green pitched as an attempt to save the open internet from being dominated by Big Tech.
AdExchanger
10 months ago
Marketing tech

AI Is On The Frontlines Of The Russia-Ukraine Cyberwar | AdExchanger

Russia's invasion of Ukraine is a test case for how ad tech can be used as an instrument of psychological warfare, destabilizing a populace not only with propaganda but also methods designed to steal personal and financial data.Many of the same programmatic advertising tools used by ad tech companies to optimize campaigns are also being used by scammers to identify and exploit vulnerabilities.
MarTech
11 months ago
Marketing tech

A marketing approach to unlocking first-party data strategies | MarTech

Creating a data-driven marketing strategy can be intimidating.In my experience, a marketing strategy hinged on first-party data drives better business results.I've supported clients across all stages of creating a data-driven marketing strategy - from discovery and implementation to measurement and optimization.
MarTech
11 months ago
Marketing tech

Microsoft Advertising introduces Bing Chat API for publishers | MarTech

Today, Microsoft Advertising announced a new API for publishers, apps and online services to deliver ads through chat.The new Chat API will allow sites and apps to customize their chat experience, choose ad formats that work best for them and incorporate relevant ads for their audiences.This comes on the heels of new visual features and capabilities for Bing Chat users Microsoft announced last week.
AdExchanger
11 months ago
Marketing tech

PubMatic Cuts DSPs Out Of Direct CTV And Online Video Ad Buys | AdExchanger

The line between the buy side and sell side of digital advertising is getting blurrier by the day.Now PubMatic is crossing the aisle.On Monday, the SSP announced the launch of Activate, an end-to-end solution cut from the same cloth as Magnite's ClearLine and The Trade Desk's OpenPath.Index Exchange is sitting this one out.
Redfin | Real Estate Tips for Home Buying, Selling & More
10 months ago
Real estate

Create Harmony in Your Outdoor Space: A Guide to Outdoor Feng Shui

Outdoor feng shui Have you ever wanted to discover the art of cultivating harmonious outdoor spaces with the principles of outdoor feng shui?If you're looking to create an environment that fosters positive energy, balance, and serenity in your outdoor areas, you're in luck.From the strategic placement of elements to the mindful selection of colors and materials, this Redfin article featuring Feng Shui experts shares techniques to infuse your outdoor space with harmony, inviting nature's wisdom to embrace and uplift your surroundings.
HousingWire
1 year ago
Real estate

Deephaven Mortgage appoints Aaron Drago as new COO

Non-QM lender Deephaven Mortgage, owned by alternate investment firm Pretium, has appointed Aaron Drago as its chief operating officer."Aaron combines a depth of operational experience with a focused and disciplined approach to process optimization.This will serve Deephaven well as we scale operations to meet strong demand for our products," said Deephaven president and CEO John Keratsis in a statement.
React
10 months ago
JavaScript

React Labs: What We've Been Working On - March 2023 - React

1. React Labs is working on improving asset loading performance in React apps, including the use of preloading, streaming, and pre-fetching technologies.
2. React Labs is also exploring new features to reduce the size of React apps and improve the user experience, such as code-splitting
Nextjs
10 months ago
JavaScript

Caching Data

1. React Cache can be used to improve the performance of data fetching in Next.js applications, by caching fetched data in the browser.
2. React Cache works by creating a cache for each request, which is then populated with the results of the data fetching.
JSON Indepth
1 year ago
JavaScript

I wasn't going to write a CSV parser, really... - JSON Indepth

The library csv42 applies the following general techniques to get a good performance.First important thing is to not optimize based on your assumptions, but based on measurements.In general, it is best to write your code optimized to be simple to read, understand, and maintain.Only when there turns out to be a performance issue, you can effectively pinpoint the bottleneck and try to improve the performance.
Medium
10 months ago
Vue

How to Optimize the Performance of Angular Apps

Nowadays, performance optimization tends to be an extremely popular topic, especially among users and their business representatives.As a user, I want to be able to navigate, add to my shopping cart, checkout or browse without any delay!I want to access the content I am looking for almost instantly.
Medium
1 year ago
Vue

Refactoring a Node.js Express Project into multiple Docker Services using a Monorepo and Lerna

If you're working on a Node.jsExpress project that needs to be split into multiple independent services, you may be wondering how to manage shared dependencies and common code.One solution is to use a monorepo and Lerna to manage your project, which can help to simplify dependency management, testing, and deployment.
dzone.com
10 months ago
Agile

MachineX: Two Parts of Association Rule Learning - DZone

In our previous blog, MachineX: Layman's Guide to Association Rule Learning, we discussed what Association rule learning is all about, and as you can already tell, with a large dataset, which almost every market has, finding association rules isn't very easy.For these purposes, we introduced measures of interestingness, which were support, confidence, and lift.
dzone.com
1 year ago
Agile

Jira Best Practices From Experts - DZone

Railsware is an engineer-led company with a vast portfolio of building projects for companies, so when talking about Jira best practices for developers, we speak from experience.Why Do People Love Jira?Jira is by no means perfect.It certainly has its downsides and drawbacks.For instance, it is a behemoth of a product and, as such, is pretty slow when it comes to updates or additions of new functionality.
The Katy News
11 months ago
Web design

Web Design Services: A Complete Guide to Building Your Online Presence - The Katy News

The internet has become an invaluable tool for businesses of any size to promote their products and services, reach out to new markets and customers, and create a powerful online presence.But building a successful website requires more than just having the latest technology - it needs careful planning, thoughtful design, and professional web development services.
Niche Pursuits
11 months ago
Growth hacking

11 Best Content Analysis Tools Every Publisher Should Consider in 2023

If you want more traffic, conversions, and revenue from your blog or website, you need well-optimized content that's consistent and engaging.But how do you know if your text is hitting the mark?This list of content analysis tools is going to show you a range of software that can be used to analyze what you produce.
Moz
1 year ago
Growth hacking

The Best of Whiteboard Friday 2022

We had an amazing year of Whiteboard Friday episodes, ranging in topics from link building to content engines to even, basketball?In case you missed them, here are the top 10 episodes from the year!
1. Estimating Search Opportunity with Robin Lord
Estimating the opportunities within your various SEO efforts is an important component of your analytics, not only to help determine where to focus your energy, but also to prove the potential value of your work to others.
Exchangewire
11 months ago
Marketing tech

DoubleVerify Launches Programmatic Pre-Bid Attention Optimisation Segments to Maximise Campaign Performance

DoubleVerify, a leading software platform for digital media measurement, data, and analytics, announced the expansion of its performance solutions to include pre-bid attention optimisation segments - enabling brands and agencies to maximise campaign performance at scale by identifying inventory characterised by high attention.
Digiday
11 months ago
Marketing

Media Buying Briefing: Known's data, analytics and engineering power wins over new media chief

Although she's been around the media agency world for many years, Kasha Cacy feels like she finally found the right agency environment that balances deep-diving data science with sound media and creative strategies, as head of media at independent agency Known.Cacy most recently was CEO of Big Village Media and EMX Digital, but oversaw its downsizing and eventual declaration of bankruptcy, which she admits was a tough time.
Podcasternews
11 months ago
Podcast

Veritonic Achieves SOC 2 Type II Certification

Veritonic, the industry's comprehensive audio research and analytics platform, announced that it has successfully completed the Security Organization Control (SOC) 2 Type II auditing procedure.The audit, conducted by Prescient Assurance, a leader in security and compliance attestation for B2B SAAS companies worldwide, validates that Veritonic has effective, enterprise-level security for customers' data in the Veritonic platform.
The Verge
1 year ago
Podcast

Spotify explores rebranding its main podcast creation tool

A very happy holidays to you all!The news is slow, and the food is fried.I made the best latkes of my life (of anyone's life?) this weekend and also ate four Peter Pan jelly donuts in the span of 24 hours.It really is the most wonderful time of year.On that note, we have a modified Hot Pod schedule for the next two weeks.
Inverse
1 year ago
Apple

iOS 16.4's Shaking Face Emoji Adds Existential Angst to Your iPhone Keyboard

Everybody loves a new emoji.With Apple's latest iOS update, we're getting 21 of them including a new smiley face, hand gesture, animals, and more.Beyond the fresh emoji, Apple also included updated features like voice isolation for phone calls and better optimization for Crash Detection in iOS 16.4.
Stylifycss
1 year ago
JavaScript

How to migrate from Bulma CSS framework to Stylify CSS | Stylify CSS

This guide is here to help you quickly compare the features and syntax of the Bulma component framework with those of Stylify's utility-first CSS, and give you an idea of how to migrate from Bulma to Stylify.If you find any incorrect or missing information, please contact dev@stylifycss.comor edit this page on Github.
Stylifycss
1 year ago
JavaScript

How to migrate from Bootstrap CSS framework to Stylify CSS | Stylify CSS

This guide is here to help you quickly compare the features and syntax of the Bootstrap component framework with those of Stylify's utility-first CSS, and give you an idea of how to migrate from Bootstrap to Stylify.If you find any incorrect or missing information, please contact dev@stylifycss.comor edit this page on Github.
Nuitka
1 year ago
Python

Python 3.11 and Nuitka experimental support - Nuitka the Python Compiler documentation

In my all in with Nuitka post and my first post Python 3.11 and Nuitka and then progress post Python 3.11 and Nuitka Progress , I promised to give you more updates on Python 3.11 and in general.So this is where 3.11 is at, and the TLDR is, experimental support has arrives with Nuitka 1.5 release, follow develop branch for best support, and 1.6 is expected to support new 3.11 features.
AdExchanger
1 year ago
Marketing tech

Analytics Startup Rayn Is Trying To Make "Digital Twins" A Thing | AdExchanger

Six years ago, Tim Geenen co-founded Faktor, a consent management platform that was an early leader when privacy-based identity solutions for publishers blossomed after GDPR.A few years later, Faktor was sold to LiveRamp, where Geenen spent almost three years leading privacy and addressability products in Europe.
Stylifycss
1 year ago
JavaScript

How to migrate from Pure CSS framework to Stylify CSS | Stylify CSS

This guide is here to help you quickly compare the features and syntax of the Pure CSS component framework with those of Stylify's utility-first CSS, and give you an idea of how to migrate from Pure CSS to Stylify.If you find any incorrect or missing information, please contact dev@stylifycss.comor edit this page on Github.
MarTech
1 year ago
Marketing tech

ChatGPT to support digital experience analytics | MarTech

Digital experience analytics platform Glassbox has announced that it will integrate ChatGPT with its digital experience analytics platform.This will allow users to gain insights by asking questions in their native language and having ChatGPT respond.ChatGPT is an advanced conversational chatbot engine from OpenAI.
www.fastcompany.com
1 year ago
Marketing

5 ways ChatGPT can help recruiters find the best candidates

Finding the right person for the job can be like finding a needle in a haystack, especially for hard-to-fill jobs that require specific technical skills.While technology, such as applicant tracking software, can assist by assessing for skills and enhancing diversity, equity, and inclusion efforts, it can't solve one big issue: identifying and engaging a motivated person who really wants the role.
The Drum
1 year ago
Marketing

Top 3 reasons for media owners and buyers to adopt a DOOH ad server

The dynamic and fast evolving digital out of home (DOOH) industry is experiencing continued growth, with the current projection indicating a global annual growth rate of over 13%.As a result, both media owners and buyers are looking for more sophisticated and advanced solutions to power their existing strategies.
Digiday
1 year ago
Marketing

Slack shifts brand marketing efforts from 'always on' paid media to tentpole events like SXSW and Dreamforce

* By Kristina Monllos



Slack is retooling its brand marketing efforts this year to focus on tentpole events like South by Southwest and Dreamforce.By doing so, the workplace messaging app wants to reach its target audience of software decision makers and small business owners more efficiently, explained Colin McRae, head of brand and creative at Slack.
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Cloud computing gets back to basics

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Does Apple Really Care About Privacy? | AdExchanger

Data-Driven Thinking Today's column is written by  Uriah Av-Ron, partner and founder at Oasis Public Relations." is written by members of the media community and contains fresh ideas on the digital revolution in media.Back in 2018, Tim Cook said , "The truth is, we could make a ton of money if we monetized our customer-if our customer was our product.
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Why The Next Big Bet On Attribution May Be To ... Spend Less On Attribution | AdExchanger

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Advertisers of all stripes are rethinking their ad measurement and attribution strategy.Signal loss and all that.But the burst of new incrementality testing models, in-housing programs, multitouch attribution and media mix modeling efforts haven't exactly led to a renaissance of understanding how measurement works, according to Rudy Grahn, the attribution and measurement global strategy lead at Prohaska Consulting.
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Samsung is developing its own high-end CPU cores again, wants to use them by 2027

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A recent media report that Samsung has established an internal team dedicated to CPU core development is not true.
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IOS Attribution Is Broken, But SKAN4-Compliant Bidding Tech Could Fix It | AdExchanger

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RSV infection wave overloads German children's hospitals DW 12/02/2022

20 minutes ago20 minutes ago Emergency doctors in Germany say the pediatric intensive care system is close to collapse.With COVID-19 restrictions largely eased, rates of a common but potentially fatal childhood disease have soared.German doctors are warning that a surge in pediatric infections and a shortage of staff mean the country is critically short of intensive care beds for children.
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