#open-rates

#open-rates

Understanding email open rates is crucial for gauging campaign success.

A good open rate typically ranges from 17% to 28%.

Transactional emails usually see higher open rates than promotional ones.

Always compare your rates with industry benchmarks and historical data.

Crafting an effective email subject line is crucial for increasing open rates.

A successful subject line should be clear, concise, and engage the reader's curiosity.