fromBusiness Insider
4 days agoHow 2 men behind the Critical Role machine plan to turn the nerdworld royalty into a legacy brand
When the cameras start rolling at the Critical Role studio in Los Angeles, Ed Lopez and Ben Van Der Fluit are never in front of them. There are eight far more famous faces that front the operation. Critical Role's cofounders, a team of self-professed nerdy voice actors, have been streaming their show, going on tour, and starting their book business and game publishing arm.
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