#media-agency

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Marketing Dive
2 days ago
Marketing

Gap Inc. selects Omnicom as media AOR, reorganizes key media functions

Gap Inc. retained Omnicom Media Group as its cross-brand media agency of record to modernize its media model and revitalize individual brands. [ more ]
Digiday
1 month ago
Marketing

Indie agency Left Off Madison takes a right turn into live shopping

LOM, an independent media agency, is venturing into the production space, particularly focusing on live shopping experiences, aiming to provide clients with a single source for all advertising production needs. [ more ]
Digiday
1 month ago
Marketing

Assembly tightens up global, N. American roles to spur faster growth

Stagwell faced revenue challenges in 2023, with a 3.4% decrease overall and 5.9% organic revenue drop, mostly affected by U.S. weaknesses.
Assembly, a key media agency under Stagwell, achieved 4.5% growth, prompting strategic realignment to better serve North American clients with new global leadership. [ more ]
Exchangewire
2 months ago
Marketing

Nominations Open for Top Agency Stars to Join Yahoo Academy's 2024 Edition - ExchangeWire.com

Nominations open for Yahoo Academy 2024 for rising media agency and marketing talents.
Intensive workshops on AI, critical thinking, and business problem solving at Yahoo Academy 2024. [ more ]
Digiday
3 months ago
Marketing

Meet the People breaks out a standalone media agency, Swell Media

Meet the People, a collective of agencies, is spinning out its media agency, Swell Media, to be a standalone full-funnel shop.
The move is part of the trend of soft rebundling in the independent agency landscape. [ more ]
Digiday
2 months ago
Web design

How Media by Mother applies design details to digital work

Independent agency Mother in Brooklyn values originality and attention to detail in its headquarters and media agency approach.
Media by Mother emphasizes quality creative work in digital campaigns through the use of its design team and software like Seltra. [ more ]
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