fromBusiness Insider
1 day agoStarbucks CEO Brian Niccol reveals how Luckin Coffee is influencing his playbook - and the tactic he won't use
All ordering happens through an app, making the process impersonal and streamlined. When asked what he admires about the chain, Niccol pointed to their flavor combinations. "The one thing that they probably have done a nice job of is just an unbelievable pace of product innovation," he said. "It sets the tone for, 'Hey, we cannot be complacent on flavors and drink combinations.'"
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