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A casino is getting into the ad-network business as 'commerce media' continues to surge

Mohegan is launching the first casino media network in partnership with LiveRamp to target customers effectively.

#digital-advertising

LiveRamp Outperforms On Earnings And Lays Out Its Data Network Ambitions | AdExchanger

LiveRamp recorded significant Q3 revenue growth driven by shifts in digital advertising and its strategic business adjustments.

The advertiser's action plan for a smooth transition to a cookieless world

The deprecation of third-party cookies is a significant shift in digital advertising that requires advertisers to adapt.

LiveRamp Outperforms On Earnings And Lays Out Its Data Network Ambitions | AdExchanger

LiveRamp recorded significant Q3 revenue growth driven by shifts in digital advertising and its strategic business adjustments.

The advertiser's action plan for a smooth transition to a cookieless world

The deprecation of third-party cookies is a significant shift in digital advertising that requires advertisers to adapt.

moredigital-advertising

LiveRamp Revenue Bounces Back As It Reaches The Clouds | AdExchanger

LiveRamp reported Q4 profitability with a net income of $14 million, attributing success to cloud-based integrations and an improved macroeconomic environment

LiveRamp is focusing on partnerships with cloud operators like Google Cloud Platform (GCP), Amazon Web Services (AWS), and Snowflake to bring in new clients

Earnings call: LiveRamp outperforms in Q4, focuses on cookie-less future By Investing.com

LiveRamp's Q4 revenue exceeded expectations, driven by marketplace and subscription growth.

LiveRamp Revenue Bounces Back As It Reaches The Clouds | AdExchanger

LiveRamp reported Q4 profitability with a net income of $14 million, attributing success to cloud-based integrations and an improved macroeconomic environment

LiveRamp is focusing on partnerships with cloud operators like Google Cloud Platform (GCP), Amazon Web Services (AWS), and Snowflake to bring in new clients

Earnings call: LiveRamp outperforms in Q4, focuses on cookie-less future By Investing.com

LiveRamp's Q4 revenue exceeded expectations, driven by marketplace and subscription growth.

morepartnerships

NBCU And Google PAIR Up; Why Can't Madison Avenue And Hollywood Get Along? | AdExchanger

PAIR is Google's protocol for secure data matching between advertisers and publishers.

Google utilizes PAIR and LiveRamp's clean room to enhance match rates for NBCU without involving Google's first-party data.

New Ecommerce Tools: February 19, 2024

AccessiBe launches Shopify app for accessible ecommerce

Amazon introduces new performance metrics for brands

LiveRamp offers privacy-centric integrations with Amazon Ads

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