#generational-trends

[ follow ]
from New York Post
5 days ago

Reality check: AI romances are no answer to our social ills

The acceptance of AI in romantic contexts among youth signifies a potential shift in societal norms.
#marketing-strategies

How nostalgia became the go-to strategy for influencer marketing

Nostalgia marketing effectively connects audiences to the past, leveraging emotional ties to evoke feelings and drive engagement.

How Different Generations Will Shop This Holiday Season | AdExchanger

Marketers should tailor their strategies for holiday shoppers based on generational spending habits and preferences.

How nostalgia became the go-to strategy for influencer marketing

Nostalgia marketing effectively connects audiences to the past, leveraging emotional ties to evoke feelings and drive engagement.

How Different Generations Will Shop This Holiday Season | AdExchanger

Marketers should tailor their strategies for holiday shoppers based on generational spending habits and preferences.
moremarketing-strategies
#marketing

The 880-year-old B&B embracing Gen Z marketing

A historic bed and breakfast successfully appealed to younger audiences by using Gen Z humor in its marketing strategy.

New horizons for data-driven direct mail marketing | MarTech

Direct mail marketing remains impactful as it engages consumers significantly more than emails when it is relevant and respectful.

The 880-year-old B&B embracing Gen Z marketing

A historic bed and breakfast successfully appealed to younger audiences by using Gen Z humor in its marketing strategy.

New horizons for data-driven direct mail marketing | MarTech

Direct mail marketing remains impactful as it engages consumers significantly more than emails when it is relevant and respectful.
moremarketing
#financial-independence

Salma Hayek Pinault and her billionaire husband keep their finances separate - just like many Gen Z and millennial couples

Celebrities like Salma Hayek Pinault exemplify a trend where high-net-worth couples choose to maintain separate finances rather than joint accounts.

The Great Wealth Transfer is coming: Here's how much younger Americans expect to inherit from their parents

Trillions are expected to be transferred from older generations to younger ones in the upcoming decades.
Half of Americans expect to inherit money in their lifetimes, showing optimism about future wealth.
Parents are increasingly ambitious about the size of inheritances they want to leave for their children.

Salma Hayek Pinault and her billionaire husband keep their finances separate - just like many Gen Z and millennial couples

Celebrities like Salma Hayek Pinault exemplify a trend where high-net-worth couples choose to maintain separate finances rather than joint accounts.

The Great Wealth Transfer is coming: Here's how much younger Americans expect to inherit from their parents

Trillions are expected to be transferred from older generations to younger ones in the upcoming decades.
Half of Americans expect to inherit money in their lifetimes, showing optimism about future wealth.
Parents are increasingly ambitious about the size of inheritances they want to leave for their children.
morefinancial-independence

Meh: A candy corn story

Raisins are often deemed the worst Halloween candy, but their nostalgic value contrasts sharply with the sweet treats expected during Halloween.

Opinion: Whether it's a vote or a plastic bottle, each one matters

Younger generations often feel their individual actions, like voting and recycling, don't make a difference, leading to lower participation rates.

Brewbound Live 2024: Foresight Factory on Evolving Demos, the New Longevity Mindset and the Growing Childfree Population

The 2024 Brewbound Live conference will focus on generational consumer insights for the beverage-alcohol industry.

Baby boomers-not Gen Z-are now the main generation holding down multiple jobs to make ends meet

Baby boomers are increasingly taking on multiple jobs due to rising living costs and inadequate retirement savings.
#digital-marketing

Council Post: How Younger Marketers Are Shaping The Future Of B2B

B2B marketing has evolved significantly, integrating technology and innovative tactics to adapt to changing buyer behaviors.

US adults spend most social media time on Facebook-but not Gen Z

US adults spend an average of 20 minutes on social media daily, reflecting generational trends and platform preferences.

Council Post: How Younger Marketers Are Shaping The Future Of B2B

B2B marketing has evolved significantly, integrating technology and innovative tactics to adapt to changing buyer behaviors.

US adults spend most social media time on Facebook-but not Gen Z

US adults spend an average of 20 minutes on social media daily, reflecting generational trends and platform preferences.
moredigital-marketing
#lgbtq-identification

New stats show how many people identify as LGBTQ+ in the US

LGBTQ+ identification in the US has reached nearly 8%, reflecting significant societal shifts since 2012.

LGBTQ+ identification reaches new high of 7.6 percent among U.S. adults: Gallup

The proportions of U.S. adults identifying as LGBTQ+ have increased over the years, reaching 7.6% in 2023.
Younger generations are driving the growth in LGBTQ+ identification, with Generation Z and Millennials showing higher percentages.

New stats show how many people identify as LGBTQ+ in the US

LGBTQ+ identification in the US has reached nearly 8%, reflecting significant societal shifts since 2012.

LGBTQ+ identification reaches new high of 7.6 percent among U.S. adults: Gallup

The proportions of U.S. adults identifying as LGBTQ+ have increased over the years, reaching 7.6% in 2023.
Younger generations are driving the growth in LGBTQ+ identification, with Generation Z and Millennials showing higher percentages.
morelgbtq-identification

Opinion | The Possible Meanings of a Masculine Religious Revival

Younger men are increasingly attending churches, challenging the historical gender gap in American religion.
#social-media

Facebook says, 'how do you do, fellow kids?' | TechCrunch

Facebook's popularity among teens has sharply declined, reflecting changing social media dynamics and interests.

Corporations are trying to co-opt Gen Z slang. It's going as well as you'd imagine

Middle-aged employees are adopting Gen Z slang in a new viral marketing trend, promoting wider audience engagement.

Facebook says, 'how do you do, fellow kids?' | TechCrunch

Facebook's popularity among teens has sharply declined, reflecting changing social media dynamics and interests.

Corporations are trying to co-opt Gen Z slang. It's going as well as you'd imagine

Middle-aged employees are adopting Gen Z slang in a new viral marketing trend, promoting wider audience engagement.
moresocial-media
#entrepreneurship

10 Work-From Home Business Ideas To Start In 2024

More than half of working Americans are engaged in side hustles to achieve financial stability and personal growth.

More than 50% of UK investors now looking for manifestos in business proposals - London Business News | Londonlovesbusiness.com

Over half of Brits are using manifestation as a key strategy for achieving their dreams.

10 Work-From Home Business Ideas To Start In 2024

More than half of working Americans are engaged in side hustles to achieve financial stability and personal growth.

More than 50% of UK investors now looking for manifestos in business proposals - London Business News | Londonlovesbusiness.com

Over half of Brits are using manifestation as a key strategy for achieving their dreams.
moreentrepreneurship

Seeing the Fashion World Through the Eyes of an 8-Year-Old

Youthful creativity in fashion is thriving, as seen through aspiring designer Max Alexander's journey.
from www.theguardian.com
2 months ago

Stuffy, unhealthy or just mid' are young people over wine?

Young people are losing interest in wine, impacting its future market share.
Wine consumption is declining significantly, especially among millennials and Gen Z.

Gen Alpha's retro back-to-school shopping lists shock Millennials with new 'status symbols'

Gen Alpha is embracing retro school supplies once favored by millennials, signaling nostalgia and generational trends.

Gen Z is more likely to use social commerce during the holidays than other age groups

Social media is projected to drive significant holiday shopping, with 42% of consumers likely to purchase gifts through it.

Don't look now but Gen Alpha already has billions in spending power-and they want Nike and Starbucks

Gen Alpha kids exhibit strong financial assertiveness and spending habits, driven by factors like easy digital transactions.

'This Generation Will Not Be Deterred': Millennial Homeownership Is on the Rise Despite Affordability Issues

Younger millennials rely on family help to buy homes.
Millennials are the largest group of homebuyers, with older members more likely to be repeat buyers.
#pop-culture

A 37-Year-Old Mom Went Viral For Sharing What Her Gen Alpha Kid Says Are Now "Old People" Names

'90s popular names are considered 'old people' names by Gen Alpha.
Consider choosing a unique millennial name for your child to avoid having an 'old person' name.

These popular names are 'old fashioned,' according to kids. Did yours make the list?

Old person names evolution
Classics vs. trendy names

A 37-Year-Old Mom Went Viral For Sharing What Her Gen Alpha Kid Says Are Now "Old People" Names

'90s popular names are considered 'old people' names by Gen Alpha.
Consider choosing a unique millennial name for your child to avoid having an 'old person' name.

These popular names are 'old fashioned,' according to kids. Did yours make the list?

Old person names evolution
Classics vs. trendy names
morepop-culture

Almost a quarter of Gen Z adults identify as LGBTQ+

7.6% of U.S. adults identify as LGBTQ+ - a new record
Gen Z more likely to identify as LGBTQ+

Percentage of US adults identifying as LGBTQ+ more than doubles since 2012

The proportion of US adults identifying as LGBTQ+ has more than doubled since 2012.
Bisexuals make up the largest proportion within the LGBTQ+ population.

Silver Is Serving-Again! Why This Nostalgic Tabletop Trend Will Never Tarnish

Silver tableware is making a comeback among younger generations for its chic and timeless appeal.
[ Load more ]