Percy Pig's US adventure may be short-lived as M&S respond to Trump tariffsPercy Pig's launch in the US faces uncertainty due to potential tariffs from Trump affecting imported goods.New regulations in the UK might hinder traditional advertising for M&S's Christmas campaigns.
Families buy more sugary cereal if advertising targets kids, not adultsAdvertising directly to children drives sales of high-sugar breakfast cereals significantly more than advertising aimed at adults.