While Ford ( NYSE: F) was eating through billions of dollars in an attempt to gain a large market share in the US EV market and its EU and China units stagnated, its best-selling, and likely most profitable vehicle, the F-150, continued its gargantuan unit sales. The F-150 is part of the F-Series of full-size pickup trucks. Last year, unit sales of these in the US reached 828,832, up 8.3%.