What It Takes to Sell Beauty on DouyinDouyin offers significant opportunity for beauty brands, but high traffic costs create a challenging economic landscape.
TikTok Launches New In-Stream Shopping PushTikTok's shopping feature is growing but still lags behind Douyin's massive sales success.
TikTok is training its e-commerce partners on what's worked in China as it doubles down on live sellingThe focus of TikTok's first US e-commerce summit was to promote live selling among its partners in preparation for the holiday season.
P&G Doubles Down on China's TikTok to Reverse Sales SlumpP&G's focused marketing on Douyin has strengthened Pantene's position in China's competitive hair care market.
TikTok Moves Closer to Testing Mini Apps In-StreamDouyin's Mini Programs enhance user experience by centralizing multiple daily transactions within one app.
TikTok Launches New In-Stream Shopping PushTikTok's shopping feature is growing, but not as quickly as desired; compared to Douyin, their e-commerce potential is significantly lower.
What It Takes to Sell Beauty on DouyinDouyin offers significant opportunity for beauty brands, but high traffic costs create a challenging economic landscape.
TikTok Launches New In-Stream Shopping PushTikTok's shopping feature is growing but still lags behind Douyin's massive sales success.
TikTok is training its e-commerce partners on what's worked in China as it doubles down on live sellingThe focus of TikTok's first US e-commerce summit was to promote live selling among its partners in preparation for the holiday season.
P&G Doubles Down on China's TikTok to Reverse Sales SlumpP&G's focused marketing on Douyin has strengthened Pantene's position in China's competitive hair care market.
TikTok Moves Closer to Testing Mini Apps In-StreamDouyin's Mini Programs enhance user experience by centralizing multiple daily transactions within one app.
TikTok Launches New In-Stream Shopping PushTikTok's shopping feature is growing, but not as quickly as desired; compared to Douyin, their e-commerce potential is significantly lower.
TikTok (with Douyin) becomes first app to reach $6B in annual consumer spending | TechCrunchTikTok became the first non-game app to reach $6 billion in in-app purchases in 2024.
TikTok Looks to Move Into Services to Expand In-App SpendingTikTok is expanding its local services business in the U.S. through new job postings aimed at connecting local merchants with creators.
TikTok Adds Image Search for Similar Products in TikTok ShopTikTok is shifting towards becoming a significant player in online shopping, inspired by Douyin's successful eCommerce model.
There Is No TikTok in China, but There Is Douyin. Here's What It Is.Douyin is the Chinese version of TikTok owned by ByteDance, crucial for ByteDance's financial success, with over 700 million active users in China.
TikTok (with Douyin) becomes first app to reach $6B in annual consumer spending | TechCrunchTikTok became the first non-game app to reach $6 billion in in-app purchases in 2024.
TikTok Looks to Move Into Services to Expand In-App SpendingTikTok is expanding its local services business in the U.S. through new job postings aimed at connecting local merchants with creators.
TikTok Adds Image Search for Similar Products in TikTok ShopTikTok is shifting towards becoming a significant player in online shopping, inspired by Douyin's successful eCommerce model.
There Is No TikTok in China, but There Is Douyin. Here's What It Is.Douyin is the Chinese version of TikTok owned by ByteDance, crucial for ByteDance's financial success, with over 700 million active users in China.
Procter & Gamble doubles down on China's TikTok to reverse sales slumpP&G's strategic revamp on Douyin is driving growth in its beauty segment despite broader challenges in China's economy.
I Tried The C-Beauty Eyeshadows That Are About To Take Over TikTokC-beauty, exemplified by brands like Florasis, is gaining traction through the blend of traditional Chinese elements and modern beauty trends.