#data-minimization

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Privacy professionals
fromThe Drum
2 weeks ago

Data deluge: 'Marketers (treated it like) a candy shop... it was too much'

Marketers must prioritize consented, trust-based data and embed privacy into the user experience to convert compliance into competitive advantage.
Privacy technologies
fromWIRED
1 month ago

A New Anonymous Phone Carrier Lets You Sign Up With Nothing but a Zip Code

Phreeli provides near-total anonymous cellular service for smartphones by minimizing user-identifying data, aiming to make everyday mobile privacy the default.
EU data protection
fromwww.dw.com
1 month ago

India's new data law enables surveillance, critics warn DW 11/27/2025

India's DPDP requires data minimization and consent but grants government broad access and limited independent oversight, raising privacy and free-speech concerns.
fromSecuritymagazine
2 months ago

Rethinking Data Collection in Identity Security

As businesses continue to integrate sophisticated identity verification systems, the temptation to collect as much user data as possible grows. Unfortunately, this approach backfires. Storing excessive amounts of personal data, particularly in onboarding and KYC (Know Your Customer) flows, does not automatically lead to enhanced security. Instead, it expands the surface area for vulnerabilities and increases the potential scale of impact of security incidents.
EU data protection
Privacy professionals
fromThe Drum
3 months ago

Step away from 'the data buffet', marketers - why 'just enough' is enough

Privacy-led, permission-based data practices convert consumer trust into measurable growth, improving brand performance, media effectiveness, and long-term customer value.
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