#cultural-storytelling

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fromDefector
2 weeks ago
Canada news

'North Of North' Is An Arctic Comedy That Will Warm Your Heart | Defector

The sitcom 'North of North' explores a modern Inuk woman's quest for identity amidst the challenges of motherhood and self-discovery.
Fashion & style
fromAnOther
2 weeks ago

Serviette: The Story Behind Trey Taylor's Subversive New Line of Scents

Trey Taylor's debut perfume line, Serviette, combines cultural storytelling and personal narrative through scent.
Marketing
fromThe Drum
11 months ago

Inside a campaign using Indians' dark fantasies to make cookies irresistable

Using Bollywood star Shah Rukh Khan helped Dark Fantasy increase market penetration and consumer engagement by tapping into Indian cultural storytelling and mythology.
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