#cross-channel-strategy

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#sports-sponsorship #measurement-and-analytics #retail-media-networks #media-buying #digital-marketing
Fashion & style
fromThe Business of Fashion
4 days ago

How to Unlock Growth Through Underserved Marketing Channels

Effective marketing requires selecting and measuring the right mix of emerging and traditional channels to drive addressable, shoppable, and performance-accountable advertising.
E-Commerce
fromForbes
2 months ago

Why You're Losing The Media Game In 2025 (And How To Catch Up)

A unified media buying approach is essential to effectively reach audiences across various channels and improve campaign performance.
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