#consumer-pricing

#consumer-pricing

When the price of an item stays the same, but you get less product for your buck, that's shrinkflation. Unfortunately, shrinkflation can be pretty tough to spot if you're not in the habit of holding on to old containers or tracking exactly how much product comes in a container. Luckily, people online (and especially in the r/Shrinkflation subreddit) are sharing the real-life examples of this sneaky tactic, and once you start noticing it, you'll likely find it much easier to spot. So, here are 22 infuriating examples of shrinkflation that people have shared in the last few weeks:

When it was first introduced to the market, it cost just a penny. But Ms Wadin, 74, said her dad was disgusted with how small it is now and how much they charge for it, adding: "He'd roll over in his grave if he could see it now; he'd be disgusted. It was a penny chocolate."