FC Barcelona
fromBarca Blaugranes
1 day agoBarcelona extends Spotify partnership with record-breaking deal
Spotify will remain Barcelona's shirt sponsor through 2030 and retain Camp Nou naming rights until 2034, generating about €460 million.
The renewal with Emirates, made official yesterday, shows all of the above. It is a marriage that will last for more than two decades: after having been inaugurated in 2007, the new five-year contract will extend to 2031. The previous agreement had already allowed Milan to gradually double their revenue: from a base €15m to €30m this season (€20-25m last season). Another upgrade will take effect next year. La Gazzetta estimates €35m guaranteed by Emirates in 2026-27, with the prospect of rising to €40m over the course of the contract, also depending on bonuses.
Everton's move to the Hill Dickinson Stadium is set to earn the club an extra 50m in revenue, according to experts. The Toffees left behind their former home of Goodison Park at the end of the 2024/25 campaign and moved into the Hill Dickinson Stadium at the beginning of the new Premier League campaign. David Moyes' side have been going about their business quietly, it must be said, with shrewd additions Jack Grealish and Kiernan Dewsbury-Hall impressing already.
There is no ceiling for Newcastle. Congratulations. Some other clubs have ceilings. We cannot act like them. It is not possible. How times change. Those were the words of then Liverpool manager Jurgen Klopp in October 2022. Less than three years later, his successor Arne Slot has just overseen the biggest spend by a club in a transfer window. And they have taken Newcastle's prize asset Alexander Isak for a British record 125m fee as part of their 415m summer outlay.