"The renewal with Emirates, made official yesterday, shows all of the above. It is a marriage that will last for more than two decades: after having been inaugurated in 2007, the new five-year contract will extend to 2031. The previous agreement had already allowed Milan to gradually double their revenue: from a base €15m to €30m this season (€20-25m last season). Another upgrade will take effect next year. La Gazzetta estimates €35m guaranteed by Emirates in 2026-27, with the prospect of rising to €40m over the course of the contract, also depending on bonuses."
"First place in the league is assured, because the other big clubs have already finalised their contracts. Inter will remain at this season's figures, which see them in the lead. They get €30m from Betsson (a four-year deal until 2028), €6m from sleeve sponsor Gate.io (if they don't renew, they will be replaced by another partner with the same figures), and €5m from back sponsor U-Power (until 2027), for a total of €41m."
"As La Gazzetta dello Sport (seen below) report this morning, there was a time - especially during Silvio Berlusconi's latter years and the Chinese administration - that Milan fell into the sporting and financial abyss. It seemed a long way back, but then came the Americans and everything changed. Elliott Management firstly put the accounts in order, then came the Scudetto and a deep Champions League run, leading to today's position under RedBird Capital."
AC Milan signed a renewed long-term sponsorship with Emirates that will extend the partnership to 2031. The contract built on prior increases that doubled revenue from a €15m base to €30m this season, with estimates of €35m guaranteed in 2026-27 and potential to reach €40m including bonuses. Additional commercial partners MSC Crociere (sleeve) and Bitpanda (back) each contribute €5m, bringing total commercial sponsorship income to €45m next season. Financial stabilisation under Elliott Management, subsequent sporting success, and current RedBird Capital ownership preceded the upgraded commercial position. Inter's combined package totals €41m.
Read at SempreMilan
Unable to calculate read time
Collection
[
|
...
]