These are the challenges and barriers impacting your martech stack | MarTech
Data integration is the main challenge for managing martech stacks, hindering unified customer insights. Budget constraints limit tool adoption significantly, especially for smaller firms.
UK stats body slows move off legacy tech due to budget
We will limit the pace of our transition away from legacy systems and our ability to move to more agile and productive alternatives, reducing our ability to mitigate our strategic risk in this space.