Snapchat Launches New Brand Safety MeasuresThe Brand Suitability Suite allows advertisers to customize their ad placements with tiered options and third-party reporting.
Zefr Expands Brand Suitability Protection on TikTok with AI-Powered Exclusion ListsZefr and TikTok launch AI-driven exclusion lists for real-time brand suitability control.
Zefr & TikTok Expand Brand Safety & Suitability Measurement Through Advanced Controls for Global AdvertisersAdvertisers can now deploy advanced brand suitability controls on TikTok through Zefr's new capabilities.
Snapchat Launches New Brand Safety MeasuresThe Brand Suitability Suite allows advertisers to customize their ad placements with tiered options and third-party reporting.
Zefr Expands Brand Suitability Protection on TikTok with AI-Powered Exclusion ListsZefr and TikTok launch AI-driven exclusion lists for real-time brand suitability control.
Zefr & TikTok Expand Brand Safety & Suitability Measurement Through Advanced Controls for Global AdvertisersAdvertisers can now deploy advanced brand suitability controls on TikTok through Zefr's new capabilities.
Triton Digital Expands Partnership With Audioboom To Deliver Advanced Contextual Targeting And Brand Suitabilityi - Podcaster NewsAudioboom enhances podcast advertising using Sounder's advanced targeting tools.
2025 Predictions: Contextual AdvertisingContextual advertising is becoming essential in privacy-compliant digital marketing strategies.Brands are prioritizing context over cookies due to increasing privacy regulations.
From the lens of OOH: Brand safety, suitability, and complianceAdvertisers must prioritize brand safety, suitability, and compliance, especially within OOH advertising, to maintain consumer trust and brand loyalty.