"Failure is a part of growth": a day in the life of Pete GibbonsCreative agency Formidable emphasizes blending advertising, PR, and entertainment for impactful brand campaigns.
Google Announces New Shorts-Focused Video Ad OptionsBrands can utilize Google Merchant Center images for Shorts, enhancing their video content strategy without needing original creations.
Target Shifts Holiday Marketing Strategy With Two CampaignsTarget launches Kris, a modern Santa figure, to help shoppers with holiday shopping dilemmas while promoting joy and practicality.
How to Make Ads Your Customers Want to ShareGenuine human insight is key for brand campaigns to effectively connect with and engage audiences.
Snapchat Shares New Data on Ad Campaign PerformanceBrand and direct response campaigns drive sales efficiency and higher ROAS across various categories.
How to Make Ads Your Customers Want to ShareGenuine human insight is key for brand campaigns to effectively connect with and engage audiences.
Snapchat Shares New Data on Ad Campaign PerformanceBrand and direct response campaigns drive sales efficiency and higher ROAS across various categories.
Michael Jordan returns to Gatorade, Wicked-themed Lego, and NFL logos: This week in branding newsCompanies like Gatorade and the NFL are revamping brand campaigns with nostalgic elements to resonate with audiences.
Snapchat Shares Data on Ad Campaign PerformanceBrand and DR campaigns are both efficient in driving sales, with brand spend driving higher ROAS across various categories.
Michael Jordan returns to Gatorade, Wicked-themed Lego, and NFL logos: This week in branding newsCompanies like Gatorade and the NFL are revamping brand campaigns with nostalgic elements to resonate with audiences.
Snapchat Shares Data on Ad Campaign PerformanceBrand and DR campaigns are both efficient in driving sales, with brand spend driving higher ROAS across various categories.
Certified Influence Is Here To Help Build Content CareersCertified Influence is the first-ever virtual training and certification program for content creators, teaching them how to secure brand campaigns.
Hailey Bieber Flaunted Her Baby Bump To Promote Rhode Lip Gloss & It's IconicStylish moms-to-be are incorporating their pregnant bellies in brand campaigns, as seen with Hailey Bieber for Rhode Beauty.