#advertising-innovations

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Marketing tech
fromMarTech
2 months ago

Google Marketing Live 2025: Everything you need to know | MarTech

AI is becoming a co-strategist in marketing, shifting from an assistant role.
Google's updates focus on making advertising tools more autonomous and interconnected.
Marketing tech
fromDeadline
2 months ago

Meta Introduces Threads Video Ads, Reels Trending Positions And Other New Options For Advertisers

Meta introduces new ad innovations including Threads video ads and enhanced Facebook Reels placements, leveraging AI for more immersive advertising.
New formats for Facebook and Instagram ads aim to enhance engagement and capture user attention.
fromSearch Engine Roundtable
4 months ago

Daily Search Forum Recap: April 3, 2025

Google is experiencing significant search ranking volatility and introducing AI summaries in its local panel.
Bing is enhancing its services with Copilot Answers, while Google experiments with ads and QR codes. More changes in the search engine landscape are on the horizon.
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