Informed Decision Making: Hypotheses provide a structured framework for making design decisions based on evidence and insights rather than intuition alone.
Clarity and Focus: Crafting hypotheses helps to define clear objectives and focus efforts on specific design changes or improvements.
Work Prioritization: Hypotheses help us prioritize design initiatives and allocate resources effectively by focusing on areas with the highest potential for impact.
Measurable Outcomes: Hypotheses set clear success criteria, enabling us to measure the impact of design changes and validate their effectiveness through experimentation.
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