Rebranding is essential for a brand that wants to grow, facilitating entry into larger markets and attracting customers previously unreachable.
A successful rebranding plan can refresh your brand to appeal to more consumers, and a UX designer's role is crucial in this transformative process.
The rebranding process can be complex but is vital in improving a brand's market presence, especially in an oversaturated environment.
According to Forbes, it takes roughly seven seconds for a business to make a good impression on its audience, highlighting the need for effective branding.
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