Customer expectations encompass a customer's assumptions about their experience from first contact to post-purchase, highlighting the importance of initial impressions and ongoing service.
Quality product tops customer expectations; they seek items that match descriptions and their needs, ensuring delivered goods perform as anticipated.
Great customer service is vital; customers anticipate friendly, expert assistance throughout their purchase journey, influencing their overall satisfaction and loyalty to a brand.
Value for spend reflects the customer's perceived fairness of product pricing; it's crucial that they feel satisfied with their purchase in relation to what they paid.
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