Marygrace Graves’ TikTok video ignited a global phenomenon, showcasing Swedish candy that led to a viral trend and a significant shortage, altering demand patterns.
"No GMOs, no corn syrup, typically [fewer] ingredients than your conventional candy that you're going to find at the grocery store," said Jassal of the Scandinavian sweets.
The viral attention has turned casual consumers into an impatient clientele eager for these unique Scandinavian sweets, significantly altering the candy landscape.
Graves’ haul included bizarre shapes and unique flavors, from a foamy strawberry squid to a grapefruit candy that made her feel nauseous.
Collection
[
|
...
]