The article critiques the excessive hype surrounding AI in the workplace, particularly through a case study of the startup 11x. While promoting an AI-driven sales robot, 11x faced allegations from TechCrunch for fabricating endorsements to attract investment, despite its technology failing to meet expectations. Early adopters abandoned the product due to operational flaws like hallucinating client information and missed meetings. To maintain investor interest amidst client losses, 11x reportedly distorted its revenue figures through questionable accounting practices, raising serious concerns about the integrity and viability of AI in professional settings.
"the products barely work."
"a rampant pattern of sketchy behavior by a startup called 11x... fabricating customer endorsements... in investor pitches"
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