LinkedIn has recognized the growing trend of video content on its platform, reporting a 36% increase in video viewership year-over-year. To capitalize on this, LinkedIn has introduced a comprehensive suite of video tools aimed at creators and users alike. Key features include full-screen vertical videos on desktop, a new 'Videos For You' module, and enhanced analytics for creators. These updates are geared towards fostering engagement and expanding creators' reach, ensuring that all users can benefit from a richer video experience on the platform.
LinkedIn's video tools are designed to help creators expand their reach, bringing full-screen vertical video to desktop users and improving engagement.
With video viewership increasing by 36%, LinkedIn responds with enhanced video tools, allowing for a richer content discovery experience for users.
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