The article highlights the growing interest among Gen Z to engage in content creation, with a significant 82% expressing a desire to pursue it as a full-time career. It emphasizes that aspiring content creators can begin their journey without needing professional equipment. Furthermore, it provides practical advice from experienced creators on how to secure PR packages, such as reaching out directly to brands and ensuring visible contact information. The insights aim to empower young creators to take initiative and build connections in the industry.
One thing that has helped brands notice me is making sure my contact info is visible on my profile, so they can reach out directly. It's important!
I reached out to brands through their Instagram DMs and introduced myself; I also shared that I'd love to promote their products with gifting opportunities.
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