According to the FTC and proposed class-action lawsuits against Kochava on behalf of adults and children, the company secretly collects, without notice or consent, and otherwise obtains vast amounts of consumer location and personal data.
The FTC's recently unsealed amended complaint against Kochava makes clear that there's truth to what Kochava advertises: it can provide data for 'Any Channel, Any Device, Any Audience,' and buyers can 'Measure Everything with Kochava.'
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