"56% of marketers plan on increasing their Instagram organic activities. Find out which platform they'll use more."
"49% of marketers say video is the single most important content type. Discover where 70% of marketers plan to increase their use of video."
"62% of marketers now use generative AI tools daily. Learn how they're using it."
"Inside this detailed 44-page report, Social Media Examiner uncovers: Which platforms B2C and B2B marketers regard as most important. How marketers will change their video marketing activities. Where marketers plan on running ads. Which platforms deliver the best sales results. Which platform marketers want to learn more about."
Marketers plan to shift their paid and organic activities across social platforms over the next year. Instagram organic activity is expected to grow, with 56% of marketers planning increases. Video is treated as the most important content type, with 49% identifying it as single most important. Many marketers plan to expand video usage, with 70% planning to increase their use of video. Generative AI tools are already widely adopted, with 62% using them daily. Marketers also plan to adjust content mixes and video marketing efforts, and they intend to refine advertising placement and platform choices for sales results and learning priorities.
Read at www.socialmediaexaminer.com
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