Texas Roadhouse has enjoyed 12 straight years of increasing business, including a massive 14% jump in 2023, showcasing its unique appeal in a challenging market.
More than 40% of Texas Roadhouse's menu is steak, with the 6-ounce USDA Choice sirloin steak being the most popular due to its affordability and flavor.
Despite being leaner and a bit tougher, a higher quality sirloin still offers plenty of flavor, making it a great choice for budget-conscious diners.
Texas Roadhouse's business model supports their affordable steak options; they focus on using USDA Choice-graded beef which is good quality at a lower price.
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