Instagram Is Removing the Option to Follow Hashtags - Lindsey Gamble
Briefly

Instagram's decision to remove the ability to follow hashtags signifies a substantial shift in its content discovery strategy, reflecting a move from manual to AI-driven solutions.
Hashtags were instrumental in helping users discover content, but their diminishing role on Instagram parallels the platform's broader efforts to refine user experience and content discovery methods.
The recent updates, including the consolidation of hashtag-related content, demonstrate Instagram's ongoing evolution in response to user behavior, aiming for a more streamlined and personalized feed.
While the removal of hashtag following may disadvantage some users in the short term, Instagram's focus on AI suggests a potential improvement in content recommendation in the future.
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