One reason misinformation persists is 'decision fatigue.' We often lack the specialized knowledge to thoroughly assess the many ideas, statements, and news stories we encounter daily.
Alex Edmans emphasizes that simply checking the facts isn’t enough; we need to apply a healthy skepticism to the information we encounter, especially if it’s confirming a cherished belief.
Edmans created the 'ladder of misinference' as a cognitive tool, advising us to pause and evaluate the solidity of the statements or facts we are sharing.
Our mental makeup leaves us vulnerable to misinformation due to factors beyond decision fatigue, including the incentive to create or believe in misinformation.
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