The article discusses the shift from traditional top-down goal-setting to a modern approach using Objectives and Key Results (OKRs). Historically, objectives would be dictated from senior executives down through an organization, ensuring alignment with corporate goals. Although this approach still persists, the OKR system promotes healthier collaboration and transparency. By using the analogy of a football team, the article illustrates how a general manager sets a clear objective (making money) and defines measurable key results that cascade through the management hierarchy, emphasizing the importance of unified, measurable goals across all levels of an organization.
In a well-constructed OKR system, objectives are clearly defined with measurable key results that cascade through various levels of management, ensuring alignment towards common goals.
The traditional top-down approach to goal-setting is still common but is being challenged by modern frameworks like OKRs, which promote transparency and collaborative effort across teams.
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