"The words we repeat to ourselves shape the decisions we make, the risks we take, and how quickly we get back up when things go sideways."
"According to psychologist Ethan Kross, people who engage in intentional self-talk, particularly using second or third person, demonstrate measurably better emotional regulation and higher persistence under stress."
"Referring to yourself by name or in the third person creates psychological distance, allowing you to process difficulty the way you would coach a close friend through it."
"What founders have figured out intuitively, researchers have been proving empirically: the mind responds to repetition."
Successful leaders often rely on personal mantras during challenging times, which significantly influence their mindset and decision-making. Research shows that positive self-talk, especially in the second or third person, enhances emotional regulation and persistence under stress. This approach creates psychological distance, allowing individuals to manage difficulties more effectively. The consistent use of these phrases trains the mind to respond positively, reinforcing the importance of mindset in leadership and personal growth.
Read at Fast Company
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